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MarketNet - Articles

 
As a full-service interactive design and development company, MarketNet is driven by an experienced team of strategists, designers, programmers, information architects, web developers and search marketing experts.

At MarketNet, it’s our philosophy to partner with our clients to gain an in-depth understanding of their business, industry, and long- and short-term goals.

With this collaborative approach, we are equipped with the knowledge that provides our clients with effective solutions and creates long-lasting relationships.

The MarketNet Edge

- Focus on total client satisfaction
- A nationally recognized web services provider
- The optimal balance of online branding, strategy, marketing, creative and technology
- Experts at extending our clients’ brand and communications programs
- Long-term client relationships
- Founded in 1994, financially strong and fast-growing

    Usability Resource Says Microsoft Fluent User Interface is not so Fluent

    I do not have emotional reactions to the software applications I use on a daily basis. They are necessary tools which I use to accomplish my job and produce documentation that is of benefit to my team members and to the client. I neither love nor hate them; they are merely a fact of my life. Until Microsoft Office 2007. Read: Usability Resource Says Microsoft Fluent User Interface is not so Fluent Read

    By: MarketNet | 02/06/2008 | Information Technology

    Are You Protecting Your Corporate Reputation Online?

    Do you know where you stand in the eyes of your target audience? Some business owners do. Some don't. Even the ones that are aware don't always put any PR initiatives into action. Here's the rub. Even if your company doesn't focus on Web-related marketing, you can still lose business from what's being said about you online. Hence, it pays to monitor your online reputation regardless of your level of Web involvement. Read: Are You Protecting Your Corporate Reputation Online? Read

    By: MarketNet | 02/06/2008 | ECommerce

    Banner Ads are Good Links Too

    The challenge for every agency and marketing manager is to avoid tunnel vision in regards to linking. We all know that links (call them "inbound links", "external links", or "backlinks") make up the backbone of the Google ranking algorithm. But let's not react too strongly to the abuse of link swapping in the past. There's a temptation to hone in on what we would consider an "ideal link" for search ranking value and discard all pursuit of the rest... Read: Banner Ads are Good Links Too Read

    By: MarketNet | 02/06/2008 | SEO

    Technology and Internet, a Hot Trend in Shaping Globalization

    In order to get an overall sense of what globalization is we must examine the trends that are shaping globalization today. Among the most prominent trends that I believe shape globalization is Technology and Internet, Shifting of Economic Powers, the Growth of World Population, and Outsourcing. In this article, I want to focus on Technology and Internet and how it has become a Hot Trend in shaping globalization today. Read: Technology and Internet, a Hot Trend in Shaping Globalization Read

    By: MarketNet | 02/06/2008 | International Business

    5 Reasons Why Should You Operate a Corporate Blog

    For business owners and decision makers around the world, the question of whether or not to blog must be asked, carefully considered, and answered. I took copious amounts of notes in order to summarize for you the basics on perhaps the most important blogging question: Why does a company need to own and operate a blog? Read: 5 Reasons Why Should You Operate a Corporate Blog Read

    By: MarketNet | 02/06/2008 | Blogging

    Tips for Choosing a Reputable SEO Partner

    Does this situation sound familiar? You build (or maintain) a glorious web site and are looking to drive targeted traffic to your destination. You realize that you are no expert in the complicated field of Search Engine Optimization, and begin to search through SEO firms that can best assist your business and meet your goals. Here's a few tips to get you started . . . Read: Tips for Choosing a Reputable SEO Partner Read

    By: MarketNet | 02/06/2008 | SEO

    On-site Social Features Spur Increased Online Transactions

    Apparently, a web consulting firm called Guidance and a market research company called Synovate did a joint study to see what pattens emerged when shoppers had "social features" at their fingertips in an online retail environment. Let's dig into a few of the statistics posted and see where this study indicates Ecommerce success can be enhanced further with user-driven interactivity. Read: On-site Social Features Spur Increased Online Transactions Read

    By: MarketNet | 02/06/2008 | ECommerce
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