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Mary W Brophy - ArticlesA business woman at heart, Mary Brophy is a serial entrepreneur with a background in technology, marketing and sales. Mary has thrived working in various internet & technology sectors - including several Fortune 500 companies and many small businesses.
Branding a Business? Benefits and CostsMany business owners consider a company's brand to be one of its greatest assets. How can you create a brand for your small business that will deliver this value premium? How much will it cost? And, perhaps most importantly, is it worth it? Wedding Planners: 5 Steps for Prosperous BrandingBranding isn't just for consumer goods and advertising firms. As a wedding consultant, it is important to create a unique brand which reflects your services. For most bridal consultants, you'll want to portray professionalism, class, organization and creative flare. Follow these 5 steps to experience to build a prosperous business Wedding Planners: Top 5 Skills Needed to SucceedThe best wedding planners and consultants have a knack for planning wonderful celebrations and making it look easy. "How did she create such an incredible wedding?" wonder guests at yet another magnificent, well managed event. Make sure your wedding planning business is strong by focusing on the 5 most important skills for wedding consultants and planners. 10 Tips for an Impressive BrandWith minimal investment and maximum effort, you can create a brand that reflects the gold standard. Just implement 1 tactic in each tip topic and your brand will begin to flourish. Once you are finished, do it again, and then again. Soon, your company will be a stand out in your prospects' and customers' minds. How To Uniquely Brand Your BusinessBuilding your brand is one way you can make sure your enterprise is on the right track and ease the path to your future. Branding a product or company takes know-how, time and commitment. It also is one element that smooths the path to a healthy and prosperous business. Pragmatic Branding: Small Business, Big ImageIt's easy to think of branding as what large organizations need to manage. The truth is quite to the contrary - small businesses can make great use of branding. Creating a professional image doesn't need to be complicated, it doesn't need to cost a fortune, and you don't need to own an about-to-go-public company. No matter what the size of your company, creating a professional image will instill customer confidence in your business. Wedding Planners: Tips to Grow Your ReferralsAfter the speeches have been made, the photos have been framed, and the dress has been sent to the cleaner, one of the most important jobs of the wedding planner begins. Maintaining contact with your bride after the wedding is an important step. Wedding Monograms: Modern or Magical?Are you looking for a unique way to modernize and add a theme to your wedding day? A unique monogram can enhance the meaning and decorations on your wedding day. This creative touch can be an elegant way to personalize many aspects of your celebration. Wedding Planners: Rise Above by Promoting Your BusinessGrowing your wedding consulting business is all about word of mouth, image, and professionalism. There are many different types of brides out there, and you can carve a niche for yourself by crafting your brand to appeal to a certain demographic. How to Show Appreciation on Your Wedding DayHave you been lucky and been surrounded by people who have helped you plan your wedding? It's time to show your appreciation! Choosing appropriate 'thank you' gifts are a wonderful way to let them know how much they mean to you.
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