Matt Paines - Articles

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XSEO’s MD, Matt Paines, has been involved in the internet since 1995 and has been actively involved in search engine optimisation (SEO) since 1997. He was the only UK SEO invited to participate in the Microsoft Search Engine Champs project, which was first run in 2004. Matt speaks at various local and national seminars on the subject of internet marketing. He also provides services and research an an expert witness in Internet Marketing and Copyright related legal cases.

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It May be Summer, But It’ll be Christmas Before You Know it
There’s a strange inversion in the seasons that can’t be attributed to global warming. Christmas is when all the holiday advertising starts, and any time now we’ll be seeing Christmas presents appearing in the shops. Read
By: Matt Paines | 19/06/2008 | SEO

A Pit Opens for Incautious Online Marketers
The news that major corporations are putting search engines such as Google and Yahoo! at the forefront of their marketing strategies could herald huge problems for incautious optimisers. Read
By: Matt Paines | 30/04/2008 | Internet Marketing

Why Search Engine Ranking is Like the Nhs Waiting List
OK, so the optimisation process was a raging success. You’re number one worldwide for Lem-Sip flavoured dinnerware. Return to your office and prepare for profit. Read
By: Matt Paines | 05/10/2007 | SEO

Successful Websites Built On‘good Foundations’
Eighty six per cent of UK businesses do not realise building a website should always start with "good foundations". Read
By: Matt Paines | 02/04/2007 | SEO