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With a background in advertising, copywriting, illustration and web design, Mike currently works freelance as an SEO consultant and web content writer.
His most recent project, clickspiration.com, is aimed at the online advertising and affiliate scheme publishing sector.
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Contemporary Art: How to Buy for Pleasure and ProfitWith contemporary art still enjoying powerful growth, many are beginning to turn to collecting - and selling - for investment purposes. But buying with an eye to eventual profit involves certain key factors... Cashing in on KeywordsAnyone new to online marketing will quickly realize that keywords have a major role in marketing. But are you confident you know how to use them - particularly to boost the value of your advertising? Our simple explanation shows you how. Pounce on That Bounce! How Website Bounce Affects Your MarketingIf you've never come across the term 'website bounce', find out more about a factor that can leave your marketing efforts high and dry - and how to tackle the problems involved. So - What Do You Give Your Father on His 70th Birthday?It can be a struggle trying to find gifts at any time - but what exactly can you give for an important birthday occasion such as a parent's 70th? Smargeting: Find Out What Really Makes Your Vistors ClickWhat kind of car would your website visitors choose? What is their favorite magazine, TV program or vacation destination?
Knowing exactly where your users' interests lie - without using surveys - seems like a marketing dream. But in fact, it can easily become a reality with just a little careful planning. No-hop Shopping and Insitement Purchases - the Future of Online Ads?As the continued rise in social networking leads to marked changes in online behavior, will advertising itself have to adapt to the needs of cyber-community? The Day to Day Guide to Online SuccessNew online business?
It's vitally important to get it off to the right start with marketing techniques that really work.
By setting yourself a short daily routine of key practices, you can be sure you're doing what's needed to achieve success. Work Those Taste Buds With a Little Orange Advertising - How Color Theory Can Make Your Marketing More EffectiveWhich color is the sexiest? How can color make your ads more classy? Is pink really the way to appeal to the ladies?
Color's fascinating - and proven - effect on viewers can give your advertising a surprising new edge.
Read this article, and you'll never see color in quite the same way again. Working From Home - a Few Home TruthsThe home-working ideal seems more popular than ever - everyone seems to want to ditch the 9 to 5.
But is home-based self-employment really the dream it's often made out to be? And more importantly, is it REALLY for you? Drawing Conclusions - the Rise of Drawing in the Contemporary Art SceneRecently, drawing as an art form has seen a spectacular re-emergence both in galleries worldwide and as favored artistic practice. The reasons for its rise in popularity could well provide a crucial statement about the world we live in today.
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