Mike Cohen - Articles

First Impressions Matter!

if first impressions matter in selling perhaps they matter as much when it comes to recruiting sales staff? Read

By: Mike Cohen | 17/10/2007 | Marketing

Telesales: a Different Approach

A different approach to telesales that might get you that big deal you have been chasing. Read

By: Mike Cohen | 17/10/2007 | Marketing

Are you Prepared to Do What it Takes?

Sometimes closing the deal takes more the usual sales effort. Read

By: Mike Cohen | 03/05/2007 | Marketing