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Neil Anuskiewicz - ArticlesNeil Anuskiewicz is the Director of Business Development for the StreamSend Email Marketing service.
StreamSend is a permission-based email marketing service that also has a popular private label reseller solution. Ten Tips To Optimize Your Email Marketing And E-Newsletter DesignThere are some differences between designing for email and designing for the Web. Here are some tips to help you design more effectively for email. Seven Ways To Build Your Email Marketing ListWhether you send out promotions, an informative e-newsletter, or both, list building should be an ongoing process. Here are some practical steps you can take to improve your list building. Build Your Email List Through Knowledge SharingSharing your knowledge is one of the most effective ways to increase your email list membership and to win new customers and repeat business. This article describes some techniques to leverage the knowledge that you have to help grow your business. Email Marketing is About ROIWhen the economy is weak, it is crucial to invest your marketing budget in high Return on Investment (ROI) marketing actions. Ten Tips for Getting Your Email Marketing Emails Past the Spam FiltersA recent Direct Marketing Association (DMA) study showed that "Email's ROI in 2008 was $45.06 for every dollar spent on it," This is outsnding news for permission-based email marketers but you have to get into the Inbox to realize this level of ROI. Here are some tips on how to improve your Inbox delivery. Email Marketing PrimerThe fundamental factors in email marketing success are segmenting to send the most relevant message possible to segments of your database and then carefully reviewing the reports to optimize your methods. Maximize Your Return on Investment With Google AdwordsGoogle AdWords can return a very high ROI but it takes work to get it going properly and then going back from time-to-time to make sure what you setup initially is still working optimally. The Key to Affiliate Marketing Success: Recurring Revenue ServicesThe key to success with affiliate marketing is to choose high-quality services that provide monthly, recurring revenue. What Does the Can-spam Act Mean to Email Marketers?In 2003, the Controlling the Assault of Non-Solicited Pornography And Marketing Act (the CAN-SPAM act) became law. It was a big step toward cleaning up the "Wild West" of email marketing. Continuing that clean-up earlier this year, the Federal Trade Commission (FTC) modified the act, with changes that include letting email marketers use their "accurately-registered post office box or private mailbox" instead of a "valid physical postal address" in their emails. Enhance Your Email Marketing ResponseThings have changed since Henry Ford said, "Any customer can have a car painted any color that he wants so long as it is black." Customers are a lot more in control now. You cannot sell the same product with the same messaging to everyone.
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