Nia Gray - Articles

 

Nia Gray is currently working as a temporary Community Account Manager for a local non-profit. She is a native Portlander with 8+ years of media sales experience selling television, online, and print advertising, and is one of the owners of Grassroot News a family owned media and video production company. Ms. Gray has launched several projects including renewBEAUTY, a beauty and wellness publication in Portland and Seattle, and in 2005 she produced Portland Style a 30-minute local style and fashion television show.

What Non-Profits Can Learn from a Salesperson

In these tough economic times, non-profit fundraisers and development directors are competing for far fewer available resources to meet an unprecedented need. Contrary to the prevalent non-profit attitude, the foundation of fundraising is sales. Many organizations make the same classic sales mistakes such as calling on the same donors every year and not expanding their reach, and only hiring the “non-profit” type instead of innovative thinkers with diverse backgrounds. Read

By: Nia Gray | 04/11/2009 | Non Profit Organizations