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Marketing, currently working as independent consultant. She has recently launched MarketingWHO, a professional Marketing Directory, and she publishes and edits TeaWithEdge, a Marketing Articles and resources portal. Sort By: Date | Popularity
Marketing Research: Know Your CustomersHaving a competitive advantage over other businesses targeting the same market as yours is a basic, survival must: many choose to develop longterm relationships with their customers, in an attempt to create such competitive advantage. E-marketing Basics: Pro And Cons Of Hour TargetingOne of the main advantages of advanced internet technologies is the possibility of hour targeting for ads served to web sites. Exactly how such targeting is done, that is a tech issue far beyond our e-Marketing topic.
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