Free Online Articles Directory
Home Page  Peter George |
|||||
 |
 
Peter is the marketing coach and recognized expert who is known for helping self-employed professionals consistently get more clients and make more profits. He understands that, as a self-employed professional, you did not go into business so you could be a marketer. You started your own company so you could provide services to others. However, without consistently implementing effective marketing strategies and tactics, you are likely to regularly find yourself without enough clients.
Through his acclaimed More Clients More Profits System, Peter shows you how to market more effectively to profitable clients, helping you achieve your objectives sooner than you otherwise would have.
As the foremost marketing coach for self-employed professionals, Peter helps them build their practices, achieve their goals, and realize their dreams. His clients include accountants, IT professionals, designers, creatives, health practitioners, trainers and others.
In the early 1990s, Peter founded a publishing firm. This included a bimonthly magazine that enjoyed subscribers throughout the U.S. as well as in Canada, Europe, Asia, and Australia. Through growth and acquisition, he built the leader in its industry.
One of Peter\'s publications became the first product that the Quebecor Pendell plant printed using an all-digital file. (Quebecor is the world\'s largest printing firm.) Along with his staff, he developed a system that reduced AA\'s (author alterations i.e. corrections needed to be made before going to press) to zero or one. The average for all other magazines being printed at that plant was well over 100.
Prior to developing his own companies, Peter was employed by Sony. There he observed the effects retailers, their employees, and their systems had on customers, their loyalty, and their potential advocacy. This is where and when Peter\'s zest for customer experience management (one of the business traits that he has his clients focus on) was born.
Peter is on the boards of the Southeastern New England Chapter of the American Marketing Association and the Central Rhode Island Chamber of Commerce.
Peter is an accomplished photographer -- fluent in the use of cameras, ranging from 35mm to medium format, to 4x5 and 8x10. He also believes that another accomplishment was simply staying alive after years of riding high-speed motorcycles at speeds of up to 163 miles per hour.
Throughout the years, Peter had been a guest auctioneer at special events, helping raise over $250,000 for charities, ranging from RI\'s Tomorrow Fund, to the Chicago Juvenile Diabetes Foundation, to the Dallas Make A Wish Program, and others.
Peter\'s interests vary. Sports is a large part of his life, with the New York Yankees and New England Patriots being favorite teams. In fact, most people would call him a zealot when it comes to the Yankees. He and his wife Jeanne have season tickets to the Providence Bruins, the local AHL hockey team.
Along with sports, music is a major part of his life, especially Eric Clapton. He is also a huge fan of the Beatles, and though not a big bluegrass fan, enjoys listening to Alison Krauss, believing that, if there are indeed angels, then she is what they must sound like.
The thing that Peter enjoys most in life (other than walking Sophie -- his lovable, long-earred basset hound along Narragansett Bay) is helping self-employed professionals overcome obstacles, achieve their goals, and enjoy the businesses they envisioned when starting out.
Sort By: Date | Popularity
 Develop the Mindset for SuccessStop the self-sabotage, develop a winning mindset, and be more successful. You'll be surprised how much more profitable you can be. The One Sure-Fire Way To Attract More Clients And Make More ProfitsThis is the secret to effective marketing that provides you with dynamic results, and it's not what you think. Are You Holding You Back?As self-employed professionals, we are always looking for ways to get ahead. What we often do not realize is that we hold ourselves back. For whatever reasons, we keep ourselves from achieving our greatest potential. Once you understand and embrace this, nothing can hold you back. Create Fans, not ClientsYou no longer have a list of clients, you have a list of fans -- fans who look forward to working with you ... fans who know that you care about them and are there for them. Then the referrals and the profits will roll in in numbers you previously had only wished for. Photographers Cannot Win the Marketing Race With a Load of DecalsIt's not surprising that, when it comes to developing a new marketing plan or brand, everyone wants to get right to the sexy stuff -- the design work. We are all eager to see what out new look is going to be -- how the businesses cards look ... how proud we are of our glossy new marketing materials ... how this is going to be the thing that gets our prospects to beat a path to our door. No, it's not surprising, but it is definitely unfortunate. Successful Marketing for Self-employed Professionalself-employed professionals did not go into business so they could be marketers. They started their own companies so they could provide accounting, bookkeeping, legal, design, healthcare, and other services. However, without consistently implementing effective marketing strategies and tactics, these business owners are likely to regularly experience fits and stops. Seven Ways for Accountants to Quickly Attract More ClientsYou might not be able to attract overnight all the clients you need, but you can immediately get yourself in a better position to do so. Implement these seven easy steps, and you're on your way. Get More Referrals With the Right IntroductionIf you have ever given a speech or other presentation, the host or MC has probably asked you in advance for an introduction that he can read. At least I hope so. You want to be accurately introduced and in a manner that present you in a good light. The same holds true for much more intimate introductions Have a Breakout Year by Setting Smart GoalsIt's that time of year again -- time to look back on how your numbers and accomplishments stack up against the goals you had set for the year. Of course, it's also time for setting goals for 2008, as well as revising your three, five and ten year goals. But to get where you want to go depends on more than just setting goals. The kind of goals you set also have a bearing on when and if you achieve your goals. How a Small Business Can Flourish in a RecessionYou've probably heard or read some of the nerve-wracking headlines that have been leading the financial news. The gloom and doom includes "Caterpillar, Inc. Joins Other Large Corps Warning of Recession." "Broad Profit Woes Spark Stock Plunge On Recession Fears." "Shares Tumble as Fears of Recession Cap Gloomy Week." "CEOs, Wall Street Warn of Recession." If these were warnings about an impending blizzard, milk and bread would be flying off the shelves.
|
 |
|||
|
Article Categories
|
|
||||
|
|
|||||
