Professor M.S.Rao has three decades of experience in leadership development. He is a trainer, teacher, author, speaker, mentor, researcher, consultant and leadership practitioner who conducts training programs for various corporate and educational institutions. He is a Success Coach and Motivational Speaker and delivers Guest Lectures upon request. He has coined new leadership style - Soft Leadership, and he is doing extensive research about it. His areas of interest include Leadership, Learning and Development and Soft Skills.
Professor M.S.Rao is the Founder of MSR Leadership Consultants, India. He is the author of 12 books Spot Your Leadership Style Build Your Leadership Brand, Secrets for Success Failure is only a Comma, Not a Full Stop, Soft Skills - Enhancing Employability, Secrets of Your Leadership Success The 11 Indispensable Es of a Leader, Soft Leadership Make Others Feel More Important, Spirit of Indian Youth - Soft Skills for Young Managers and Soft Skills for Students - Classroom to Corporate. He has published more than 200 papers and articles in international publications such as Leader to Leader, Personal Excellence, Chief Learning Officer Magazine, Emerald, Sage, Academic Leadership, The Journal of Values Based Leadership (US), Career-Journal (Germany), African Leadership Magazine (Africa). He is the Editorial Advisory Board member for Emerald Journals, UK vide link http://www.emeraldinsight.com/products/journals/editorial_team.htm?id=dlo&PHPSESSID=8jjhl7v355ip009h2f7t5qi827 He is the Adviser for Board of Global Leadership Awards Committee Malaysia and presided as the panel of judge for Global Leadership Awards 2011 (Malaysia) vide link: http://globalleadershipawards.com/HTML/judges.html
He is the editorial board member and reviewer for various prestigious international journals. He can be reached at: profmsr7@gmail.com, and additionally maintains popular Blogs http://profmsr.blogspot.com and http://professormsraoguru.blogspot.com
Recent Activity
The research paper highlights about the concept and process of training and grooming in this competitive business world. It effectively addressed the issue of unemployability which is the result of lack of soft skills and lack of proper teaching and training methodologies. It dwelt at length about the types and methods of training. The role of trainers, qualities and qualifications which are essential to become a trainer. At the end it concluded that training is only a comma not a full stop.
The research paper highlights various shades and dimensions of cultural differences across the globe and how to address the same. It has taken the case study of Ramu the way he encountered cultural shocks. Tools to minimize the cultural differences are focused. It explained about the importance of multi cultural skills and defined proxemics and oculesics. It has taken a few examples which led to communication gaps at the global level.
The article addresses the problems involved while giving and receiving feedback. It briefly defined and explained the types of feedback and its importance. It has taken a few examples by way of case studies to teach the right methodology of giving feedback. It has focused on the sandwich method of feedback. At the end it concluded that it is essential for all to take feedback for all-round growth and progress
The write up deals with the ways and means by which better work life balance can be maintained. It addresses the problems and prospects involved in work-life balance. There are four types of people in this world - Directors, Thinkers, Socializers and Relaters. It highlights the right strategy by dividing the 24 hours in a constructive and creative manner. The write up focused about the Gujarati culture of work life balance.
The article addresses about the problems of talent crunch and how it affects the productivity and performance adversely. The causes, effects and the tips to tackle the talent crunch are dwelt at length. The importance of Soft Skills and the role of Corporate and Soft Skills Trainers are focused in detail.
The research paper highlights the problems and prospects while preparing case studies. It has come out with the right tools and techniques and the methodology to be adopted for making effective and efficient case studies. It defined clearly about the case study, importance and significance and basic ingredients for preparing case studies. The process of preparation of the case study is dwelt at length. At the end it concluded that preparation of a case study is a skill not a talent.
The research paper focuses on the meaning of business etiquette and what constitutes business etiquette. It elaborately explained about a confident ‘Hand shake’, ‘Dress code’, ‘Business cards’ and ‘Handling people’ at the work place. It dwelt at length about ‘Interview Etiquette’, ‘Mobile Etiquette’, ‘Telephone Etiquette’, ‘Office Etiquette’, ‘Dining Etiquette’, ‘Email Etiquette’ and ‘International Business Etiquette’.
The article starts with simple jargon related to stock market. It is exclusively meant for starters who do not know fundamentals of stock market investment. What are the reasons for low participation in equity market in India are highlighted. The power of Systemic Investment Plan, the role of Mutual Funds and the potential in the High Net worth Individuals are attempted effectively. Risk diversification and tips for effective investment are dwelt at length.
The article briefly talks of mergers and take overs at the corporate world. It has taken the case study of Mr.Laxmi Niwas Mittal, the global steel czar and has focussed the bottlenecks involved in acquisition of a Luxembourg based Arcelor steel company.


