Rif Chia - Articles

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New Trademark Lawsuit Involving Search Marketing
Adding on to the number of lawsuits involving search ads, 1-800-Contacts has recently filed a lawsuit in federal court against LensWorld for purchasing search links triggered by the term "1-800-contacts." Read
By: Rif Chia | 16/01/2008 | Trademarks
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50

Local Search Engine Optimization
As major search engines grow, many webmasters are recognizing the power & value of local search engine optimization and the effects it has on the website's traffic. Read
By: Rif Chia | 10/01/2008 | SEO
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How to Rank High in Google
The results below came from a German SEO company called Sistrix that did a comprehensive research on over 10,000 random keywords and for each keyword, they analyzed the Top 100 results which is a total of over a million pages analyzed. Read
By: Rif Chia | 10/01/2008 | SEO
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52

How to Make Full Use of Meta Tags
You can actually control how Google displays your results in SERPs with the following meta tags by placing them within the head section of your html codings. Read
By: Rif Chia | 10/01/2008 | SEO
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Importance of Title Tag
Title tags are the first factors a search engines read at the pages of your website. Your tag optimization helps search engines and visitors find out what's each page about. Read
By: Rif Chia | 10/01/2008 | SEO
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50

Beware of Guaranteed Top Placement
There are thousands of posts online warning webmasters and online business owners against rogue SEO and their illegal techniques. Read
By: Rif Chia | 10/01/2008 | SEO
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Why Backlinks are so Important
SEO, PR and SERP are some of the terms that you will commonly come across nowadays. All these are terms that are aimed at improving the presence of a web page on the internet. Read
By: Rif Chia | 10/01/2008 | SEO
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Planning a Strategic Link Building Campaign
It is generally acknowledged that there is this notion of Trust Rank, where some sites are more trusted than others. Read
By: Rif Chia | 10/01/2008 | Link Popularity
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How to Optimize Flash Based Websites
Flash proves to be a complex problem faced by the spiders out there and it will harm your search engine visibility if it is not done properly. Read
By: Rif Chia | 10/01/2008 | SEO
Popularity
50

Minimizing Google Sandbox Effect
It's never easy for newcomers to enter a market and there are barriers of different kinds. For newcomers to the world of search engines, the barrier is called a sandbox – your site stays there until it gets mature enough to be allowed to the Top Positions club. Read
By: Rif Chia | 10/01/2008 | SEO