Rita Cartwright has been the owner and sole proprietor of RJ\'s Word Processing Services since 2002. She has over 30 years of word processing and administrative support experience. Rita gained the majority of her experience from financial and higher education industries. Her word processing experience has provided her with valuable insight into various business-style documents, business-style correspondences, as well as word processing software, editing/proofreading, database management, PowerPoint Presentations, and Desktop Publishing. In addition, Rita\'s experience as a small business owner has taught her what type of support a business professional needs to be able to grow his or her small business. After several years in the administrative and word processing field, Rita went back to school and received a Bachelor of Science degree in Marketing and a minor in Spanish, with honors, from Arizona State University in May 1998. She also completed online Website Development courses through MiraCosta College. In October 2002, Rita decided to combine her administrative skills with her business education to create her own company offering virtual assistant services. Today her company is still growing with new clients, as well as repeat customers. In order to provide her clients with quality service, Rita attends SBA Business Development workshops, network with fellow Virtual Assistants, and is a member of Virtual Assistant Networking Association(VANA).
Recent Activity
A virtual book tour (VBT) uses similar concepts as a book tour except it is done virtually on the Internet. Blogs are the brick and mortar book stores where book tours are held. Instead of physically going on a tour visiting book stores, you visit blogs. When you are arranging a...
Stewardship is a biblical perspective that can be applied to your business. Stewardship simply means managing possessions and property that are not yours. There are five principles of biblical stewardship: persistence, planning, proportionate, pleasantness, and purpose. Let’s see how we can apply them to your (God’s) business.
As an entrepreneur and/or small business owner, one of the decisions you make when starting your business is which area of the market is going to be your niche. In order to choose your niche ask yourself, “where in the market will my products or services fit?” Has a new market been created, because of changes in technology or society, which has a potential demand that is not being met? Once you have answered these questions, you have chosen your niche.
As an onshore Virtual Assistant and entrepreneur, I feel it is necessary to address the disadvantages of outsourcing to offshore virtual assistants (VAs), as well as discuss what some of these disadvantages are. When you outsource offshore, you are going to encounter virtual assistants who are not familiar with our culture...
When I received my marketing degree 10 years ago, the coursework did not include classes for the types of marketing media that are available today. Having a website then was not as important as it is today. Technology has changed how 21st Century small business owners (SBO) market their products and services, as well as their options of communication tools.
We, as virtual assistants (VAs), generally attempt to grow our business by obtaining more clients or contracts. Now the new strategy is to enlarge our small business by creating a multi-virtual assistant company or organizing a team of VAs to subcontract or outsource projects to.
Do you know who your target audience is? If you don’t know, you are not maximizing your advertising and/or marketing efforts.

