Our mission at SAS is to deliver superior software and services that empowers people with the power to make the right decisions to improve profitability.
In today’s business scenario, global economies have been on a ride that has both challenged and reaffirmed all notions about “business as usual”. Sure, the old rules of business still apply. Money counts. Profitability matters. Customers are number one. Shareholders rule. Competitors are hungry. Yet the game has drastically changed. Organizations today, have to continually find new ways to survive and grow – to respond to constantly changing challenges with ingenuity and agility. Companies once shielded by geography have awakened to find that competitors on the other side of the globe can leap frog them.
In such a business climate that punishes the inefficient and slow-moving,enterprises are under extreme pressure to be faster and more savvy than ever to be innovative and adaptable. Achieve more growth with fewer resources. Respond more quickly to changing markets. Deliver more competitive products and services.
To succeed in today’s environment, organizations need agile strategies, clear-sighted decision making and the ability to focus scarce resources on the activities most likely to result in success. Today organizations are taking a step further from their existing ERP systems, transactional systems and other operational systems; to anticipate events and trends, predict customer life cycles, manage churn, accurately forecast demand etc. Not surprisingly Indian organizations are embarking on plans of evaluating Business Analytics solutions to increase their competitive advantage. Recent research shows the Business Intelligence market in India is poised to grow at a rate of over 25%.
Our mission at SAS is to deliver superior software and services that empowers the organisation to make the right decisions to improve profitability. With over a decade of experience in India, we have helped leading brands across industries, continuously INNOVATE, OPTIMIZE and TRANSFORM the way they do business, giving them the strategic competitive advantage
About SAS India
SAS Institute (India) Pvt. Ltd. is a wholly owned subsidiary of SAS Institute Inc., the leader in business analytics software and services, and the largest independent vendor in the business intelligence market with 2009 global revenue of US$2.31 billion. SAS India operations are headquartered in Mumbai with regional offices in Bangalore, New Delhi and Pune. SAS has been in India since 1997 and consists of a strong team of over 350 highly-qualified technology and domain experts helping customers address their business challenges through effective use of Business Intelligence.
SAS also has an R&D Centre in Pune. The R&D centre in India is a key resource arm for the global SAS community and focuses on R&D and Industry Intelligence Solutions Development.
Some of our customers in India
We are proud of our strong customer base across vertical industry segments in the country, that include organizations like Vijaya Bank, ICICI Bank, HDFC Bank, National Insurance Company, Vodafone Essar Ltd, Pfizer, Reserve Bank of India, Bajaj Allianz, GlaxoSmithKline, Reliance ADAG, Maruti Suzuki, NACO etc. to name a few.
Awards & recognition
Frost & Sullivan has named SAS, the leader in business analytics software and services, as the 2009 Business Intelligence Vendor of the Year in Asia Pacific. The award, which is conferred as part of the 2009 Frost & Sullivan Asia Pacific ICT Awards, marks the fifth time that SAS has received this honour in the six year history of the awards program.
IDC has ranked SAS as a leader in the Advanced Analytics market in India, with a market share of 55%, and per a survey of 200 CIOs done recently by a leading IT publication, SAS India is the most preferred Business Intelligence vendor.
Our partners
To complement its solution offering, SAS India has built a network of partnerships. SAS India has consulting alliances with, PricewaterhouseCoopers (PWC), Delloitte, Tata Consultancy Services (TCS), Hexaware and Wipro Limited, Accenture. Global hardware alliance partners of SAS include Hewlett Packard, Sun Microsystems and IBM.
Recent Activity
Organizations that are in a constant winning mode in a continuously changing business landscape are using automated analytical tools to take a more scientific approach to decision making through observation, experimentation and measurement to imrpove their business processes. Their results: innovative and revenue-generating improvements and savings.
Today a company's success or failure can hinge on the "time to intelligence"- the time it takes to get accurate and timely information into the hands of the workers who need it the most. Most companies generate data that ought to yield valuable strategic information. But all too often, the benefits of this information go unheeded. A Business Analytics solution and Performance Management is what it takes to gather speed to derive intelligence out of this information. Read the whitepaper.
The inclination of companies over the last several years has been to focus on competitors rather than their established customer base. However, the recession is an impetus to reshift that thinking. There are now two kings – the customer himself and the information that can be analyzed about him. Over 100 C-level executives across the globe were surveyed on the value of business analytics as it relates to recovering from the ailing economy and refocusing on customer retention.

