Shilpa Singh (Wilson)

Due to the content-centric nature of search engines, the need to write SEO-friendly content has grown immensely in SEO industry. All major search engines have become very smart in identifying the informative and interesting content as compare to the over optimized and senseless content. So in order to write SEO- friendly content you have to think about human being and search engine both and find balance between both...

Today, over 75% of website traffic comes through organic search results and 85% of people trust search engines for fulfilling their primary business needs. Even though people are inclining towards social networking websites, but Social networking websites are more or less served as taking second opinion, feedback for the products. Search engines still rule the internet industry in terms of finding products and services to satisfy their business and personal needs.

Having a profile in social networking websites is becoming necessity nowadays which also helps spreading word of mouth publicity about your brand. No doubt SMO is a great tool to spread brand awareness, seek advice and get noticed in the social media. But no one can deny the fact that SEO is directly associated with the page rank, which demonstrates the importance of the webpage in search engines. Having first page visibility of your website in search engines is also important. So how SMO inte

Content is the most crucial part of any website. It is the things of past where the websites were consisted of mostly static pages. Web portals and web communities have to update their content not just daily but a few times a day. All sorts of businesses need to provide up-to-date information about their products and services on their web sites. To overcome the difficulty to create, manage and upgrade the content, software called content management systems (CMS) is launched, of which Joomla, a f

Content plays an important role in determining any website's popularity, that's why it is known as "King of the web". So it is very important for us to keep our website updated with the latest happenings of the company. As more people are becoming familiar with internet, it has become very essential for us to revise our websites around the clock...

Google has a page rank of 10 which is the highest your site can attain. The PR of your site is updated about once of month when Google updates their database of web pages. It exports new backlinks, PageRank, or directory data approximately every three months. One highly effective method for attracting more web traffic is to first optimize the design of your web site.

Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets. Twitter is a powerful communication platform providing social networkers the opportunity to post updates in real time. Rather than using it just as a social networking platform, if used properly, it can benefit you in so many ways including by boosting your personal brand and enhancing website traffic...

In terms of esthetics, images are an integral part of website design. They provide site visitors instant visual stimulation. In terms of SEO, images can be optimized and bring additional visitors to a website. But images are often overlooked in SEO. But if we see next to regular search on a search engine Image Search is the fastest growing vertical search in the space. Compared to shopping, news, blogging, etc., image search has them beat by a mile. However, what's even more important about i

A website must be simple in navigation and structure, pleasant, functional, have a good page rank, but most of all, it should be fast.

Linkbating is a new concept, but is becoming an effective way to drive more traffic to your website.Linkbait is basically content created particularly to generate enough interest (like freebies, sensational stories, games etc.) for others to willingly create links back to your website. In simple words linkbaiting is nothing but encouraging others to link back to you.