Tim Giles is a Pre Marketing Consultant for Enedia (www.enedia.com). Enedia's client's include Ansearch (www.ansearch.com.au), an Australian search engine and directory.
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Is more lucrative in the short-term, and more easily justified to the bean counters. I can assure you that true B2C is not dead. It just means that those who stay will be.
Not to do it again. Sure she was talking about Eucre but she could well have been commenting on web sites. The logic is the same. If you don't play to your strengths.
At all? Sure your website may well be the design statement of your generation. The flash interface worthy of a Pixar showreel. Your mission statement inspirational and your.
Only get you so far. The web junk yard is full of sows ear clutch purses and polished turds. Marketing in general suffers from a bolt on philosophy in many organizations..

