TransPerfectTranslations - Articles

The Looming Crisis of Content

Significant change, especially in organizations, doesn’t happen because someone wakes up one day and suddenly decides to do things differently. Change comes as the result of a crisis that underscores a problem so dramatically and forcefully that it can no longer be ignored. Since the technology bubble burst half a decade ago (and probably even before that), such a crisis has been looming in the way we conceive of, create, and deliver content. Most notions about content are still rooted in... Read

By: TransPerfectTranslations | 30/09/2009 | Ethics

Poor Translations Are Funny, But Bad For Business

Translators have very important jobs. Good translators know that it is not just about translating word for word. Here are some examples of bad translations that really ruined the message: * "Drop your pants here for best results." -sign at a dry cleaning store in Tokyo * "We take your bags and send them in all directions." -sign at a Scandinavian airport * "Ladies may have a fit upstairs." -sign at a dry cleaning store in Bangkok Read

By: TransPerfectTranslations | 22/09/2009 | Ethics