Trudy VanBuskirk - Articles

 (116)

Trudy Van Buskirk, entrepreneur and founder of Smallbizbuilder, has been helping small business owners be better marketers since 1980 and publishes a free ezine full of valuable marketing tips, resources, and books designed to create business success. Go to her website at http://www.smallbizbuilder.com for more products and programs to grow your business easily.

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Popularity
197

Don't Judge a Book by Its Cover
Here are a few things you can do every time that will help you make a decision about marketing and sales. Read
By: Trudy VanBuskirk | 23/05/2008 | Networking
Popularity
142

Marketing Smart: 8 Ways to Attract Customers
Ways to attract customers Read
By: Trudy VanBuskirk | 09/05/2008 | Sales
Popularity
75

7 Ways to Educate yourself
Ways to educate yourself Read
By: Trudy VanBuskirk | 12/04/2008 | Training
Popularity
52

Always be Polite
Marketing means that you probably have opinions and are doing thing differently. Read
By: Trudy VanBuskirk | 02/08/2007 | Customer Service
Popularity
50

How are you Memorable?
We all love to be remembered and to have our name used. Technology in the form of autoresponders have made it easy for us to send things out by email quickly and with a person’s first name. The receiver can have their name used and this gives the sender more time for themselves. But even though most of us know this comes automatically (with our name), this isn’t exactly what we want or need. Read
By: Trudy VanBuskirk | 06/06/2007 | Business
Popularity
50

Put a Call to Action Everywhere
A call to action is telling people what they should do next. When reading something we all look for something we should do - call, read, buy, go to, sign up, listen ... We want to be told what we ought to do and if the headline or copy are compelling, we stay until the call to action appears. Read
By: Trudy VanBuskirk | 31/05/2007 | Marketing
Popularity
52

Marketing With High Tech Means Using High Touch
High tech has a different meaning nowadays. You use almost any kind of technology in your business from ATMs by the banks to online credit card acceptance. Read
By: Trudy VanBuskirk | 29/05/2007 | Marketing