Create a High Quality Experience For Your Visitors

Ask any marketing professional what is the best way of converting dealership website visitors into auto sales leads and he or she will only tell you one thing, provide a quality customer experience and almost there. Recent NADA studies have revealed that a large number of automotive dealers are generating at least 30 auto sales leads per month. A handsome 15% of these auto sales leads convert into actual sales, and by calculating the average car prices we reach a general sum of roughly one and a half million dollars per year. These numbers apply only to the results obtained through auto dealers’ websites, without counting the auto sales leads generated by physical dealerships. You might think that these numbers can already be considered high enough, but the thing is that there still is a lot of room for improvement, when considering to implement live dealer chat.

Adding live dealer chat to your website or websites will highly increase the number or high quality auto sales leads converted from website visitors to well over 50%. The latest studies have clearly shown that most car dealers that have decided to start using live dealer chat services have seen a tremendous increase in their annual incomes. To be more exact, let’s take the example of a dealer making over 1,5 million dollars per year from auto sales leads acquired with the help of that dealer’s website. Now, you might think that this is already a nice number, and you are right. However, after adding car dealer chat services to his website, the same automotive dealer has managed to raise gross sales to almost 2,5 million dollars. The differences in the before and after figures are proof enough that using a high quality and professional automotive live dealer chat software on an automotive dealership website is extremely profitable, and if we take a look at the actual costs for implementing automotive live dealer chat software to a website, then there is no reason why you should not.

The difference between live dealer chat services and software and regular marketing techniques stands in the approach. While regular marketing techniques and tools advise and require the spending of vast amounts of money on driving traffic to a website, live car chat services and automotive live chat software is all about utilizing the website in such a way that you can safely convert visitors into quality auto sales leads. You can look at situation from all sides, but the differences in both implementation costs and potential profit cannot be disregarded. Basically, regular marketing techniques require high initial costs while providing medium results, and automotive live chat software only require small startup costs but in turn provide professional results. What this means is you are no longer making efforts to bring new visitors to your website. Instead, you are now fully using the resources already available to you through your website. Live support chat allows you to do exactly that, to use your website’s capabilities in the most efficient manner.