Archive for the 'Marketing' Category

Affect vs. Effect - Grammar Tip

Last week I posted a tip about the difference between you’re and your. I was so excited about the response to the post! People commented on the blog post, on our Facebook fan page, and our Twitter account (some were DMs so you won’t be able to see them), and many made requests and suggestions.

Today’s suggestion comes from one of the commentors on our post- Markk.

The difference between “affect” and “effect” is hard on native English speakers, not just those who do not speak English as a mother tongue.

The easiest way to differentiate between the two, in my opinion, is to remember that affect is generally a verb, and effect is a noun. In other words, the way you affect someone could have an effect on them.

An effect is generally a result:

“Setting low speed limits were supposed to change driving behavior, but it had the opposite effect - more people are breaking the law by driving faster than the speed limit.”

To affect is to make a difference to or create change in something:

“Using margarine instead of butter will affect the final flavor of the cake - it won’t taste the same.”

In other words, when you affect something, you product an effect on it.

Are there any grammar questions you’d like answered? Or tips you think your fellow writers would find helpful? Let us know in the comments!

Join us on Facebook and Twitter today!

The Entrepreneur’s Guide to Article Marketing eBook Released

Discover Innovative Methods to Turn Article Marketing Into a Roaring Success, Step-by-Step.

Our new eBook - Just relased

Learn all dos and don’ts of article marketing & also gives tips and instructions on how to use this magnificent advertising tool to its fullest.

Check it out here ==> http://www.articlesmarketing.info

How Can I Benefit From Article Marketing As A Blogger?

One of the best ways to meet people, build those oh so important business connections, and, in general, network, is through word of mouth. This can be said of work which is done in a traditional setting or for those who may be working from home and establishing online businesses. When blogging, this is certainly true. Word of mouth, from friends and family to connections you have made in the business world, is going to certainly fuel interest in your web log, and article marketing is a great way to generate interest in your website and in your product. It is indeed a tool you must pursue to have a successful online blog today. Continue reading ‘How Can I Benefit From Article Marketing As A Blogger?’

LSI and Article Marketing – Are you Writing Articles for the Past or Future?

A good, keyword-optimized article has the potential of bringing in thousands of viewers to your Website, or does it?

Article marketing has long been one of the most effective forms of free online marketing. Articles have a history of being loved by the Search Engines, as they provide free information to the viewer, while generating targeted traffic to our Websites. Continue reading ‘LSI and Article Marketing – Are you Writing Articles for the Past or Future?’

Increase traffic to your articles using Web 2.0 marketing

By now I am sure you’ve heard the buzz about Web 2.0 marketing.

If you have been doing submissions to places like Digg, Netscape, ShoutWire and the like, you know how time consuming it can be. If you aren’t, you’re leaving a lot of targeted traffic and links on the floor!

The same guys who wrote Authority Black Book, downloaded over 20,000 times since it came online less than 2 months ago, have come up with a tool that drastically reduces the amount of time it takes to do Web 2.0 promotion.

I highly recommend you check it out. This thing is saving me lots of time to do other link building and marketing I was skimping on before.

And you won’t believe what they are including with this software – THAT you have to see to believe.
It’s amazing!

==> Click here for a free demo.