Blogging For Newbies: Just What Is A Blog And Why Start A Blog?
Blogs are many things today whether part of a business, part of a marketing plan, or just a personal reflection.
This article will go back to "blogging roots" so to speak and look at a blog and its basis: an online journal.
At its core, a blog is basically an online journal wherein you can digitally pen down your thoughts, ideas, opinions and practically anything that you want people to read. Blogs come in different styles, formats, and settings, depending on the preference of the user. Many blogging sites, offer built in features such as hyperlink, straight texts, pictures etc. Some blogging sites, even allow you to put video and mp3's on your blogs.
What is a blog?
A blog contains many blog posts. From there, a blog post contains these features:
title: which allows you to label your post
body: this is the content of your blog entry, for example writing about the weather or writing about your day
comments: this section is for readers to post their comments about your blog entry
For internet marketing and SEO purposes, the other two parts of a blog post that are more "behind the scenes" are:
trackback: other sites can have a link back to your blog post
permanent link: or permalink: this is the URL link to the blog entry itself as opposed to the entire blog
What makes blogging especially easy today is the advancement of blogging software.
Specifically I really enjoy Blogger and Wordpress software. They are both web based so you can blog from anywhere. And there are further configurations you can do to blog through email or through other software. Another huge strength of Blogger and Wordpress is their use of templates or themes: this allows you to change the web design of your blog easily at the push of a button
Blogging is not just limited to personal usage. There are a lot of blogs that follow a theme such as: sports, politics, philosophy, social commentary, etc. These blogs espouse on their specific themes. This way blogging becomes a medium in which people can share their knowledge and opinions about a variety of themes and topics. Professional sports organizations use blogs to post news and game highlights. Corporations use blogs as a way to distribute news and press releases. Small businesses use blogs to help advertise their products.
There are definitely many uses for blogs once you get familiar with how it works. So once you get familiar with it don't be too surprised when you find yourself starting many blogs for all your information distribution requirements.
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