Top Ten Spring Promotions For 2011
Spring is in the air, and promotional budgets are beginning to expand. Companies and organizations ramp up their advertising campaigns once winter starts to fade and warm weather begins to inspire consumers. Promotional products are an integral part of any ad campaign, getting a company logo out on the street and seen by potential customers. The key to effective promotions in the spring is choosing product based on usability as well as attractiveness. Regardless of the fact that they are being given away as freebies, in order for consumers to truly make use of them, they have to truly appreciate the product. Here are the top ten promotional products for spring campaigns.
Umbrellas – March is Umbrella Month, and for good reason, April follows with its showers. Businesses which utilize promotional umbrellas to promote campaigns in these months are certain to have their logo displayed during rainstorms and downpours.
Sunglasses – Longer days mean more time in the sun. Why not have a corporate logo printed on a pair of sunglasses? Available as novelty or serious custom sunglasses, these are always trendy.
Baseball Schedules – Spring means baseball. Small businesses can take advantage of the upcoming Major League season by handing out custom baseball schedules printed with their contact information.
Pedometers – There are those who have continued their New Years resolution, and those who must rededicate themselves to it. Either group can benefit from incorporating pedometers into their workout routines. Gyms, health food stores, and community health organizations can benefit by using custom printed pedometers to promote.
Sport Bottles – In keeping with the health theme, Sport Bottles are standard equipment of any workout. Trendy aluminum bottles with wide mouth openings are the perfect fit for today's gym member.
Double Wall Acrylic Tumbler With Straw – Long name, popular product. This hot promo item is a visual replica of the plastic take out cup that you find in cafes and coffee shops. The only difference is, this one is a reuseable durable insulated tumbler. Putting a logo on this will guarantee visibility.
Lunch Bags – Springtime opens the possibility to eat outdoors. Insulated lunchbags are the perfect way for employees and staff to take advantage of the nice weather and enjoy their lunch hours. They make great recognition gifts for the entire staff.
T-shirts – Warmer weather means less clothes. Promotional t-shirts can be worn spring, summer and fall, taking the custom imprint to the park, the beach and beyond.
Golf Promotions – So many company events and awareness events revolve around golf tournaments. It stands to reason that spring promotions that include tees, golf balls and other accessories would be a natural fit.
Windjackets – In keeping with the workout theme, many fitness enthusiasts take their workouts outdoors for the spring. But spring weather is fickle, making promotional wind breakers a great choice for school fundraisers, awareness donor gifts or corporate giveaways.
Questions and Answers
If you, as a businessman, are thinking to reduce your ad campaign due to the recession and economy downfall – think again because soon it will be the spring break the best opportunity to promote your product, service or business.
Karen Kwiatkowski heard these comments while launching her first district wide Listening Tour: "Our representative should not even accept the position unless they know small business – the heartbeat of America." Contact: Joe Oddo, 703-338-0200
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