The motivation to start a business is usually derived from a dream. You envision something of interest that you think you can make money off of. You probably have been sitting on the idea for some time and something has motivated you to finally have a go at it. Maybe your finances are such that you can comfortably devote your time to it. Maybe you got laid off. Regardless, a vision is not enough to ensure your success! Over the years, I’ve seen many businesses based on good ideas crash and burn. Here are some of the common mistakes they make and you should avoid.
A vision for a business is vital, but it fails to take in the details of running a business. If you start a business without preparing for the details, you are probably going to be frustrated. The key to launching a business is to prepare, prepare, prepare. Research your business area. More importantly, research the potential competitors in the industry. Know everything. Read everything you can get your hands on. Knowledge is power when it comes to starting a business, and you must obtain as much as possible if you want to succeed.
The second biggest mistake is failing to understand the requirements of running the day-to-day business. The single biggest complaint you will hear from new business owners is they have to spend so much time on administrative matters. It can take a lot of time and divert you from the actual reason you got into business. Make sure you understand what you are getting into and how you will manage your time.
The third biggest mistake is failing to take advantage of business resources available to you. When starting out, most new business owners lack experience. Regardless of this, they charge off into the business world like they own the place. This is a mistake. A better approach is to speak with experienced business people. Perhaps a better suggestion is to listen to them.
One resource that everyone should take advantage of, but rarely does, is SCORE. SCORE is a non-profit organization that helps small businesses. The organization is made up of retired business executives that are willing to answer your questions and impart advice. Companies such as Vermont Teddy Bears used their services when starting out. You should to!
Roughly 70 percent of business will fail in their first two years. If you take the steps above, you can avoid being one.
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