Blogging For Network Marketing In 6 Easy Steps
Blogging for network marketing is an excellent way to grow your MLM, but you have to do it effectively. There's no point in blogging "join my network marketing company" because NO ONE will care! Here are my top tips for blogging to build your network marketing team.
1. It's all about VALUE. By giving away valuable tips for FREE you will build your readers trust making them want to get to know you more and come back o you. It also means that when you do promote something they will be more likely to buy it because they know and trust you. Write How To's, Top 10's and tutorials.
2. Do your keyword research. Keyword research does not have to be complicated. Every day, before you decide exactly what to write, open up google keyword tool and search for terms related to network marketing. You have to think like the people you are aiming to get to your blog. What are they looking for? Are they struggling in network marketing? Can you help them with some tips? Why not use google keyword tool to research "network marketing tips". As a general rule, anything with 2000-3000 searches per month globally and only half a green bar for competition is worth going for. Use the keyword in your blog post title and throughout the text.
3. Consistency. Have you ever visited a blog and looked to see how often they post to get an idea of how successful and serious that person is? I bet you have! You need to be writing something every day to keep a steady flow of new content on your blog.
4. TRAFFIC. It's all very well having a great network marketing blog, but if no one can find it, then it's useless! How do you get word out about your blog? Use social media sites like Facebook to post on group walls any time you have a good blog post you want to share. You can also use betternetworker.com and myspace. Also, joining a tribe of people that will share your content for you is really useful. If you are interested in having me share your content with all of my friends and followers please contact me (RachaelMacgregor.com).
5. Give away something irresistible in your opt in box (always use a pop up form, I get 70% of my leads through this!). For example, on my website I give away my video marketing course worth $447. You can give away free training, a secret video tutorial…anything that might be of value to your viewers.
6. USE VIDEO! Video is the most powerful tool you can use to brand yourself online and build trust quickly with your viewers. Start using video in your blog and watch your conversions SOAR.
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