 |
Blogging is the New Internet Marketing Tool
Author: James Murray  | Posted: 05-03-2008 | Comments: 0 | Views: 10 | Rating: (50)  (?) 
Blogging is a concept that started in late 90s. It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice out one’s opinion on the said page. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online advertising has tapped into the blog’s potential. Here are reasons why you should use blogging as an Internet marketing tool.
a) Blogging is simple. The simplest way to get your piece on the net is through blogging. No skills are necessary… an average adult can read and type, or at least click a mouse. It’s like having a virtual piece of paper and you just write your ideas, experiences, new products, and hope that the truth behind your articles comes out and entice your reader to also try your product. If you have a PC and an Internet connection (who doesn’t?) then you can blog and advertise.
b) Blogging is authentic. In this day and age where advertising saturate our lives, we question the credibility of promoters’ claims. However, in blogs, real people share their real-life experiences, unscathed by paid advertising. Reading blogs about first-hand product use is like talking to people about their first-hand experience. You definitely want to buy a tried and tested product.
c) Blogging is free. Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free. Any opportunity for free webtime is definitely a bonus especially to businesses that are starting up. Needless to say, paid blog pages can generate more income for your seriously growing business.
d) Blogging builds credibility. As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs. As such, you become an expert on it; as a consequence, more readers visit your site and more bloggers link to your blogs. As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.
e) Blogging builds your market. Unless you are a Hollywood star, chances are, only your Mom reads your posts. Mom has a lot of friends, so she lets her friends know how interesting your blog site is. But you need not depend on Mom to increase your readership base. Look into the following ways to build your market through blogging:
By using your e-mail. Today, blogging is overcoming the e-mail’s popularity in quickly and effectively reaching and expanding a market. In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site. Let them explore your site by using a short e-mail message as teaser to your blog site. If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.
By using subscription. An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blogsite. Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail address. Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.
By understanding your readers. Conduct a simple survey for your readers to understand their profile and advertising preferences. Ask consumers to give you feedback on a post, an ad link, or a trial that you shared. In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.
By joining a blog network –A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc. Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. Clearly, more bloggers are better than one.
By using RSS. RSS is the fastest growing technology on the Internet today. As such, having RSS feeds to your blog is definitely another means of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.
Give your business a boost by effectively using blogging as an Internet marketing tool.
Rate this Article:
Current: 0 / 5 stars - 0 vote(s).
Article Source: http://www.articlesbase.com/business-articles/blogging-is-the-new-internet-marketing-tool-351445.html
About the Author:James Murray is a successful writer and online gambling expert providing valuable tips and advice for those interested in gambling and online gambling strategies. His numerous articles found on the Internet ,provide useful and factual gambling information and insight. Some of his websites are http://www.casinospokerrooms.com, Check out this great online bingo at http://www.casinospokerrooms.com/em/888ladies.html
|
Submitting articles has become one of the most popular means of generating quality backlinks and targeted traffic to your website. Join us today - It's Free! |
|
Related Articles
A Beginners Guide to Blogging
By: James Murray | 05/03/2008 | Business
A blog is basically an online journal wherein you can digitally pen down your thoughts, ideas, opinions and practically anything that you want people to read. Blogs come in different styles, formats, and settings, depending on the preference of the user. Many blogging sites, offer built in features such as hyperlink, straight texts, pictures etc. Some blogging sites, even allow you to put video and mp3's on your blogs.
Increase Sales Through Streaming Audio
By: James Murray | 06/03/2008 | Business
Many studies have proven that radio is a good medium for product advertisements. People listen to the radio for entertainment, usually to listen to the latest music or to their favorite radio program. In between the program, advertisements on products and services are being played.
How to Make PPC Search Engine Advertising Affordable
By: James Murray | 07/03/2008 | Business
PPC search engine advertising is by far the most affordable form of advertising available. PPC search engine advertising is a flourishing business that by 2009 is expected to reach $8 billion. PPC search engine advertising is about producing leads. Creating leads will help potential buyers find the specific website that will provide them with the product or service they need.
Giving yourself a Pay Raise With Extra Income
By: James Murray | 26/10/2007 | Business
Extra Income opportunities are basically work-from-home opportunities that help augment your regular income. Many people are opting for these work-from-home opportunities for the following reasons;
Online Bingos, Play Bingo Online and More Games at Bingo Café
By: James Murray | 16/11/2007 | Online Gambling
Online Bingo has never been better! Bingo Café brings you the best and most advanced bingo games on the internet. They have some of the highest payouts and bonus on the web. All this with a user-friendly bingo site and a fun atmosphere makes Bingo Café the fastest growing online bingo site out there.
Desperate Housewives Bingo, the Newest and Naughtiest Online Bingo Web Site
By: James Murray | 16/12/2007 | Online Gambling
The newest and naughtiest website on the World Bingo Network! No need to be Desperate. You have come to the right place for online bingo, Desperate HouseWives Bingo.
Aspen Grove Golf Club, Okanagan Valley and the Pandosy Inn
By: James Murray | 21/12/2007 | Travel
The Aspen Grove Golf Club in the Okanagan Valley and the Pandosy Inn will make your golfing vacation an enjoyable and memorable golfing experience.
Bookmaker Sportsbook, Horse Racing Betting, Online Casino Games, Online Poker and Mobile Betting
By: James Murray | 25/12/2007 | Online Gambling
BookMaker put forward the biggest selection of special bets and betting props for all major games and sporting events from all around the globe. When it comes to basketball and baseball betting, they have all the action at BookMaker.
Got a Question? Ask.
Ask the community a question about this article:
Frequently Asked Questions
Who is there in india to Provide Best Service at Best price as we do?
By: Icosy | 16-08-2008
Who is there in india to Provide Best Service at Best price as we do?
We provide
- Domain Registration*- 100MB web space- 100GB Data Transfer- 5 E-mails- 10+ WebPages- Dynamically designed WebPages- Basic SEO- 12 updates free- Enquiry form- Free logo Design- Free Search Engine Submission- Free Directory Submission- Yearly Renewal Rs.3000/-
TOTAL COST Rs. 6500/- Per Year
Can anyone do this with Best customer support?
Phosphatidylcholine side effects
By: Barri | 15-08-2008
I have recently started phosphatidylcholine injections for detox. I have been losing weight, especially in my face. It looks sunken in and my skin is turning whiter. Neither of which I want. Does anyone have any experience or info on this. Thanks, Barri
I
Looking for good online shop to sell my used ...
By: nelson | 13-08-2008
Looking for good online shop to sell my used items....
Purdue Cytometry Mail list Dystruction
By: flowcytometry | 13-08-2008
ISAC Congress president J Paul Robinson said we DO NOT Tolerate People who try to damage the Purdue Cytometry Mail List? Which list Members were trying to damage the List?
Business World, Youth and Beauty. Does youth and ...
By: janedoechronicles | 12-08-2008
Business World, Youth and Beauty. Does youth and beauty play a significant part in business . . . and, the corporate world? If so, why?
Relationship Fixation with Youth and Beauty
By: janedoechronicles | 12-08-2008
Relationship Fixation with Youth and Beauty . . . What are the positive and negative ways in which culture's fixation with youth and beauty affects a relationship? Why?
Q&A Powered by: 
Latest Business Articles
Your Fortune is in Your Follow Up!
By: Diana Long | 06/09/2008
Read this article to learn more about how the path to success is consistency in your marketing strategy!
Create True Entrepreneur Success and Security
By: Heather Dominick | 06/09/2008
Did you know your first Energy Point can be found in your body at the base of your spine? This is the area where you house all of your 'security' energy. It is literally about being supported in life. So it makes sense that this will pop up when building a business, right?
Which is Best: Pmp or Mba?
By: John Reiling | 06/09/2008
I have seen many posts out in the forums and blogs wondering whether it is better to go for a PMP or MBA. I think there is great value in both, but I think they serve 2 different purposes. Having earned both a PMP and an MBA, I have some definite thoughts on this, but of course in the end it is a personal decision.
Put Your Children to Work and Reduce Your Taxes
By: Tom Wheelwright | 06/09/2008
What Can Your Children Do For Your Business? As a parent, I'm always looking for ways to teach my children life long lessons about money. One of the best teaching tools I have found is money!
Is Your Marketing Pushing or Pulling People?
By: Jody Gabourie | 06/09/2008
Learn the difference between push and pull marketing, and why you want to use pull marketing in order to build your marketing around constantly and consistently providing value to everyone you come in contact with.
Franchising Tip: Motivate Your Employees!
By: Samantha McCartney | 05/09/2008
Buying a franchise is a great way to become a business owner. In becoming a business owner you will have to learn and practice many different skills to be successful versus just being an employee. In reality you will most likely be transitioning from an employee to an owner/manager. This...
Franchise Marketing: Step it Up a Notch!
By: Samantha McCartney | 05/09/2008
Keeping a steady flow of customers is a task for any franchise owner. You want to keep your current customers and start getting new ones if you want to be a successful franchise owner. Chances are your franchisor provides you with some forms of marketing or advertising. However that may...
Buying a Franchise: Should I Buy Two Different Ones?
By: Samantha McCartney | 05/09/2008
If you are embarking on being a franchisee, you have made a great choice. You will be investing your money and time into something that can bring you great successful personally and financially. You will become your own boss and have great satisfaction in saying you own your own business....
More from James Murray
Ibluetooth Technology Definition
By: James Murray | 29/04/2008 | Business
Bluetooth is a specification for the use of low power radio communications to wireless phones, computers, and other network wireless devices over short distances. The name Bluetooth is actually borrowed from Harald Bluetooth, a Denmark king more than 1,000 years ago.
Bluetooth Technology in Action
By: James Murray | 29/04/2008 | Business
In the United States, Bluetooth gets absolutely no respect. It is however, becoming more and more common in notebooks, PDAs, and especially cell phones. Bluetooth will provide wireless users a way to transmit small amounts of data over short distances.
Using Bluetooth Technology and the Bluetooth Solution
By: James Murray | 28/04/2008 | Business
The amazing technology of Bluetooth presents a great way of exchanging data between two wireless devices. Unlike telephones, there are no wires or messy leads to worry about. You can enjoy wireless communications with short distances of up to thirty feet.
The Future of Bluetooth Technology
By: James Murray | 27/04/2008 | Business
Because it meets the basic needs of connectivity in close range, Bluetooth has a very bright future ahead of it. Bluetooth is actually the result of initiatives from nine leading communications and computer industry giants, including 3-COM, Sony, Lucent, IBM, Nokia, Microsoft, and more!
Outsourcing Payroll Services and Your Business
By: James Murray | 25/04/2008 | Business
Businesses have been analyzing if payroll outsourcing services is right way to go for their company. First of all, you have to know about payroll outsourcing or any type of process before you try and hire an outsourcing company to do the payroll for you.
Outsourcing Services May the Perfect Solution for Your Business
By: James Murray | 25/04/2008 | Business
Today, outsourcing is the word often heard in the world of business. Outsourcing is something that affected the way people run their businesses in the whole world. So, what is it about outsourcing that created so much change in the business world?
Offshore Outsourcing and Finding the Right Country to Outsource Your Company’s Projects
By: James Murray | 25/04/2008 | Business
Today, companies are now hiring other companies in other countries to do their business or part of their business. This particular type of business strategy is called offshore outsourcing.
Outsourcing Information Technology it Benefits & Advantages
By: James Murray | 24/04/2008 | Business
Software companies need to develop a lot of different types of software for their many clients. A software company may develop for large organizations, such as banks, financial institutions, airlines, engineering and government agencies. Because of this, they need a lot of capital and people to handle the growing tasks for different types of softwares that is needed for the company.
|
|
Business 
