Help! I think I Picked the Wrong Coach: 3 Ways Entrepreneurs Can Tell If It's a Bad Fit
The numbers are daunting: one third of all small businesses will fail within the first two years and only one half will make it to year four. When it comes to internet businesses, though, those statistics look positively rosy. According to Sean Donahoe of the ADD Marketing Group, 95% of all internet marketers fail to make any money at all online. According to Donahoe:
"The problem is that people want immediate results and as soon as they hit any form of roadblock they change course or give up. They do not have the helping hand that guides them to success and profits."
There are so many ‘moving parts' involved in successful internet marketing (squeeze pages, auto-responders, shopping carts etc.) and the rules change so quickly (video v. audio, MySpace v. Facebook) that it is difficult to master without guidance. As a consequence, there is no lack of helping hands available to fledgling internet entrepreneurs—in fact, the focus of many internet entrepreneurs is to help others build successful internet based businesses.
But taking advice from a successful internet marketer and emulating their style without an understanding of your own skills and talents can lead to frustration, burn out, and failure.
If you are currently working with a successful coach or mentor, but are not experiencing the kind of success you envisioned, the problem might not be on your end—you may simply have picked the wrong person.
Here are three major ways to tell if you have the picked the wrong coach/mentor:
- You enjoy what they say, are enthusiastic after a coaching call or mastermind session, but trying to implement what you have learned leaves you feeling tired and worn out.
- You try harder but are left with unanswered questions and a vague sense that you are almost getting it, but not quite.
- When you ask for clarification or help the response you get can be boiled down to "keep on trying and you will eventually ‘get it'."
Successful entrepreneurs build their business around a core of the natural skills they have, and when they mentor others, those are the skills they'll emphasize. Their advice and coaching will be about helping you to do what they have done.
It sounds good, of course—but the problem is that their natural skills are often not the same as yours. As a consequence, what is easy for them is not easy for you.
We all have a large but finite set of skills and abilities that are natural to us. These skills and abilities are always easier to grow and develop than those that don't come naturally to us—what are known as acquired skills.
We are naturally attracted to people who fill gaps for us—i.e., those who accomplish easily what we'd like to be able to do. The problem is that this focus on "what is missing" leads you to focus on acquired skills. Working hard to develop these missing pieces takes time and energy away from developing the areas where you naturally excel.
Find a coach/mentor who recognizes your natural potential and can open the doors to skills and abilities that come naturally to you, but are underutilized in your business. As for the ‘gaps,' it makes more sense to hire someone who does what you don't than it does to try to emulate a mentor who's too different from yourself. Success is built on doing more of what you love, not less.
This approach requires that you have a working knowledge of your own natural skills and abilities, but the time spent discovering this knowledge is well worth the results and the frustration avoided.
Questions and Answers
If you want to learn more about how making money online works then IMMACC aka Internet Marketing Mentoring and Coaching Center is a great start. See how IMMACC can help you and your future business.
What is the IMMACC? Learning to market online is one of the most valuable skills a business owner can learn but knowing where to go to do that can often pose a challenge. Recently a team of experienced online marketers, headed by Gerald Van Yerxa, put together an Internet Marketing Mentoring and Coaching Center to help entrepreneurs to become more efficient in their online marketing efforts.
For years business coaches have had a positive impact on people's lives. So, I don't want you to think I have a negative view against coaches when I say internet marketing coaching doesn't work. I'm also sure that there are the few success stories out there where internet marketing coaching has helped a failing entrepreneur turn their fortunes around.
iMMACC.com is the new launch of an incredibly successful online mentoring and marketing system that was originally started in January 2008. The buzz around the company's new name and the success it has generated for entrepreneurs around the world has created more and more curiousity and searches online for iMMACC reviews. But what exactly is iMMACC and how can their program benefit business marketing and development?
Big Ticket to Wealth is now known as IMMACC - Internet Marketing Mentoring And Coaching Centre. To simplify the basic details I have come across about the company I thought I'd answer the 5 W's: Who, What, When, Where and Why.
Internet Marketing is a very valuable skill for business owners to learn, however knowing where to go to get the best training can be a problem. iMMACC was put together by a team of experienced online marketers, headed by Gerald van Yerxa who is the CEO. Also known as the Internet Marketing Mentoring and Coaching Center, iMMACC was designed to help entrepreneurs become more efficient in their online marketing efforts.
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The key reason why some firms thrive while some implode during an financial recession is still a puzzle to many people business-owning business owners. Some wrongly assume that all businesses should suffer via recessionary cycles. But the truth is that some companies are usually essentially recession-proof, and it is not necessarily because they are much larger, better known, or a lot more generously capitalized.
Companies like Arch Coal (ACI) and Massey Energy (MEE) watched his or her stock climbed.
Strengths-based development has been shown to produce dramatic positive results for people interested in leading happier, more successful lives. But when faced with feedback on both their strengths and weaknesses, many people still prefer to focus on improving their weaknesses, rather than developing their strengths.
For many who go through life feeling vaguely dissatisfied and unfulfilled, veteran business coach Lynda-Ross Vega has a solution: the Perceptual Style Theory and her Perceptual Style Assessment. Upon learning more about the theory, and reading the results of the assessment, many people experience a sense of validation: they begin to understand not only what makes them unique, but also how to embrace – and celebrate – their unique talents and skills. The result: happier, more fulfilled lives.
"Choose a job you love and you'll never have to work a day in your life." Most of us are familiar with this quote from Confucius, but what does it mean? To veteran business coach Lynda-Ross Vega, a job you love means one that's supported by your natural skills and abilities. Work and drudgery are not synonymous!
The latest research proves it: hard work may lead to some success, but success doesn't lead to happiness. Happiness is what leads to real success, and happiness, in business, means focusing more on what you do best, and making the most of your natural skills and abilities.
Why do some people thrive in the work they do while others seem so miserable? The answer to this all-important question has everything to do with who we are as people, and what makes us different from each other. By focusing on areas of natural talent, skill and passion—not just for what our businesses do, but what we do in our businesses—we can strengthen the bottom line and experience more happiness on a day-to-day basis.
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