Many people do not understand the power of making money with adsense. Selling products or services online can be very tough especially for the newbie with little capital and resources however with adsense you can earn money without the need for your own products or services. What you will need though is a high traffic website and learning how to create such a site is the primary challenge. While adsense is a great way to earn money online, you should always try to diversify your income sources and consider placing affiliate ads too so you have multiple streams of revenue.
Pick the right niches:
It is important to create sites in niches that have lots of advertiser competition. This will mean that the bidding is high and the payout per click can be much better than creating sites where there is not much competition. Use the google keyword tool to find profitable niches to operate in to maximize your chances of success. Look for high volume search terms with lots of advertiser competition which will help to increase your pay per click. Before you apply for the adsense program you will need to have a decent site.
Be creative and come up with original and unique content that people will want to read and find useful and will also want to return in the future. It is always a good idea to learn some programming languages and put up some original applications on your site, this will make your site stand out and you may even be able to charge people for using the applications if you are able to make it good enough.
Place ads in the proper locations:
You want to be placing ads in the parts of your pages that are visible to your visitors without making it appear like there are too many ads. Above the fold is always a good idea to place an ad unit ideally towards the center of the page as that is where most people tend to focus on a site. Also try to blend your ads in with the rest of the content on the site as this will help to improve click through rates. If you have an article on the page then consider wrapping content around an ad unit as this will help to improve click through rates also. It is also a good idea to place ads at the end of the page too as this will give your visitors a place to go once they are done checking the content on your page.
Learn basic seo:
Search engine optimization can help to generate free and targeted traffic to your sites and is worth learning how to do. There are two aspects to seo and they are on page optimization and off page optimization. Both are important but the off page is more critical. The first step is to focus on creating the best site you possibly can and add original and unique content that people will find useful to read. Never create spam sites or simply take content off other sites as this strategy will most likely fail and could get your site banned from the search engines as well as your adsense account banned too.
Use a good keyword tool like the Google keyword tool to research potentially profitable keywords to optimize your site for. Look for long tailed keywords that are three words or more as these can be easier to rank for than the shorter terms. Also the long tailed terms are more targeted so have a tendency to convert better if you are promoting affiliate products on your site. Place the main keyword in the title and description tags as well as in the main paragraph and a few times toward the end of the page. For off page optimization you want to use a technique like article marketing or reciprocal linking to build quality inbound links to your site.
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