Do you feel lost when you see veteran Internet marketers set specific goals such as increasing revenue by 50% in the next quarter, or obtaining 10 more paid leads in the next month? Are you able to make the connection between the level of effort and the concrete results? Do you wish to know if your current effort level is enough to bring about some results for your simple work from home opportunity online? If you answer yes to any of the questions above, then the guidelines below may provide some insight into answering these questions.
1. Select Your Keywords
Keyword is the basis of your whole frame of references. Without a proper keyword selected, your online campaign will not have a focus and will end in vain. Keyword selection will also help you get the statistics of your competitor. These statistics, such as backlink count, traffic rank and page rank, to name a few, provide a concrete starting point of our own measurable goals.
The selection of keyword merits a whole separate discussion, which is beyond the scope of this article.
2. Set A Measurable Target
A measurable target essentially refers to one thing: number of backlinks. If you intend to get organic search engine traffic and not pay-per-click traffic, you would need to build up backlinks to your website. The more the links, the more likely your site will rank higher in the search result, which in turn brings in traffic.
How many backlinks do I need in order to be on the top of the search result, you may ask. The reference point comes from your competitors. To find it, do a search in Google of your keyword phrase in quotes. This will tell you how many sites have been optimized on the same keyword phrase. The site that comes on the top is your number one competitor.
Then run your top competitor through Linkpopularity.com and see how many backlinks your competitor has in Google, Yahoo, and MSN
3. The Game Plan
Say your competitor has 10,000 backlinks in Yahoo (Google does not show all of the backlinks in its link query result; so go by Yahoo). How much work do you have to do to beat it? Let's do the math.
Example - Write 2 articles/week and each submitted to 10 directories.
2 articles x 52 weeks x 10 directories = 1040 links / year
In reality, there is also the distribution rate which means the number of times web publishers and free content seekers grab and publish your articles on their own sites. I have seen my articles generate 30, 50 and close to 100 links each whereas others have reported having thousands of links from one title. To be conservative, let's assume it at 10 times/article. The above formula would be modified to read:
2 articles x 52 weeks x 10 directories x 10 distribution rate = 10400 links / year
10000 links /10400 = 0.96 years, or 11.5 months
You can see that it takes about a year to build up your website against a hypothetically static competitor with 10000 backlinks. This time period may be shortened if you also use other methods such as blogging, forum posting, social bookmarking, etc.; but any less commitment may mean a much longer time period before you have a chance to reach the top.
In summary, it is hard to get bearings for your Internet marketing effort. You will need to develop the frame of reference through your own experiences. Making an optimal keyword choice and researching on the competitors accordingly can provide you as concrete a starting point as there can be for you to set measurable goals, and a strong work ethic in discipline and persistence will make the difference in the end.
- Related Videos
- Related Articles
- Ask / Related Q&A
- Is Goal Planning a Waste of Time?
- Goal Planning - Set yourself up for a Winning 2006
- Goal Planning Strategies to Create Your Best Year Yet
- Personal Goal Planning Setting Success: Focus on Today
- Goal Setting Activity - Goal Planning
- Lack of Goals, Plans, Focus Spells Internet Marketing Disaster!
- Goal: Plan, Set And Go
- Traffic Generation Goal Planning




MLM Business Advice
By: Jesse Miller | 27/12/2009The past decades have shown that multi-level marketing approaches are still very viable and an effective way of marketing products, when done correctly. There are several successful MLM networks that deserve notable recognition such as Mary Kay, Avon, and Amway.
Where Can You Access Police Records Online To Find A Persons Criminal Past
By: James Nash | 27/12/2009When you’re hiring a person you might want to check his criminal past. This is performed for your own safety and for the safety of others. So if you want to find someone’s criminal past you don’t have to deal with regulations and all, you can simply find records online and avoid all of this.
Where Do You Access Arrest Records Online To Retrieve Someones Criminal Past
By: James Nash | 27/12/2009If you want to find certain record about your business partners or employees you can do it on several ways. You can, for example lookup the records at the police station, or you can hire an agency to do it for you. But why go through all of this when you can simply find what you want on the internet?
What a Graphic Design Melbourne Would Tell Would-Be Graphic Designers
By: Coy Mcdaniel | 27/12/2009Being a graphic designer is a lucrative career nowadays and being an expert in the field a member of graphic design Melbourne team would say that education is one of the best foundation if one wants to excel in the field. This is not just any kind of education but an education that comes only from the best graphic design schools in the field right now. You may think that any school will do but remember that big companies give preference to schools that are trustworthy. there are com...
Tabletop Fountains & Corporate Gifts: A Must-Read Gift-Giving Guide For Corporate Gift Givers!
By: Amy C. | 27/12/2009Discover the 8 reasons why a tabletop fountains make a perfect corporate gift item.
iPhone N2 3.5 touch screen dual sim dual standby quad-band WIFI JAVA analog TV cheapest price
By: agoodic | 27/12/2009iPhone N2 3.5 touch screen dual sim dual standby quad-band WIFI JAVA analog TV
How Do You Find Arrest Records In Montana To See A Persons Background
By: James Nash | 27/12/2009I’m sure that when you were employing someone new to work with you had to deal with all those regulations of finding arrest records and such. Well, did you know that you can avoid all of this on one simple way? You could just search for arrest records on the internet and get all the information that you need for free.
What to do When Freight Forwarding Internationally?
By: Lauren Hill | 27/12/2009Freight forwarding is a service offered by a transportation and logistics company and refers to the moving of cargo by air, sea or land to where you need it to go – international or domestic. An International freight forwarding company will manage every aspect of this cargo moving from transportation, to customs, to warehousing, handling and distribution. International freight forwarding is mostly a business related service as many businesses will import or export goods.
Prime Yourself For Online Business Success
By: Ying Hong | 12/07/2008 | BusinessAre you interested in pursuing a simple work from home opportunity on the Internet? Do you want to increase your chance of online success? Do you realize that besides time and effort that are obvious driving factors of a fruitful result, there are a few other principles to go by...
How to Find the Best Traffic Method - Simple Strategy For Your Simple Work From Home Opportunity
By: Ying Hong | 10/07/2008 | InternetTraffic methods may not work the same for everyone. An Internet newbie may want to find the method that works the best for him as an anchor method for expansion in the future sooner rather than later. Here are some practical guidelines to help determine your best traffic method. 1. Obtain...
Can Search Engine Submission Service Help Your Simple Work From Home Opportunity?
By: Ying Hong | 27/06/2008 | BusinessAre you new to the Internet and are trying to promote your work from home business website? Have you come across ads about search engine submission services that will dramatically increase your website traffic? Are you tempted to try this kind of service to see if this magic can happen...
Finding the Inner Motivation For a Simple Work From Home Opportunity on the Internet
By: Ying Hong | 20/06/2008 | CareersSome people may be more ready than others to pursue an online work from home opportunity simply because they are inherently motivated by their specific circumstances. Are you one of these people? Answer the following questions below to get a rough idea. - Does the economic downturn affect your quality of...
Make The Best Of The Simple Work From Home Opportunity With SFI
By: Ying Hong | 30/05/2008 | InternetSFI (Strong Future International) provides a number of niches that can help a wide range of interested prospects to pursue a simple work from home opportunity on the Internet. To make the most of this free to join opportunity, one must understand the importance of becoming an EA (Executive Affiliate). In...
Should You Install An Article Directory On Your Home Biz Online Website?
By: Ying Hong | 30/05/2008 | InternetHaving an article directory used to be deemed as an effective way to add content to your home biz website. It still is. However, depending on whether the content is unique or duplicate, it can have very different impact on your website. If you get unique articles submitted to your home...
Top 3 Key Skills To A Successful Pursuit Of A Simple Work From Home Opportunity
By: Ying Hong | 30/05/2008 | BusinessSimple work from home opportunities may sound simple to many people. However, not all people are created equal in this pursuit. Those with certain intellectual capabilities will do better than others. Here are the intellectual aptitudes for taking on Internet marketing. 1. Technology savvy Everybody who owns an online business will realize...