With many companies downsizing and laying off employees there are many individuals out there in the prime of their lives trying to decide what they should do for a living. They often have a sizable amount of money from severance packages and are looking for businesses to invest in. If this sounds like you and you are thinking of starting a carpet cleaning business there are some things that you should know. Read this article to learn more.
Carpet cleaning is an attractive business for a number of people because of the high profit potential that seemingly exist. Many franchisers and equipment manufacturers will be quick to tell you that you can make a fortune in the industry. This is true but it is not as easy as it sounds. You can not simply buy a van with a cleaning rig and get a yellow page listing and expect to make a killing. If you think that you will probably soon be taking out a classified ad to sell your cleaning equipment. So how do you make money in this industry. The name of the game in this industry, and every other one for that matter, is advertising. Without a successful advertising campaign you will never make a dime. You have to get your name in front of the customer. You can do this several ways. One way to get customers is with a fancy yellow page ad. This is expensive and a full page ad can often run a thousand dollars a month and require a one year commitment. Another way to get customers is to use direct mail. This requires that you purchase a mailing list and send out multiple mailings to the same people. Customers usually need to see your name several times before they will usually so with direct mail you must be consistent. One final way I will discuss to find customers is to make a website. The problem with websites is making them rank well. This can be tricky and can take time and experience. Websites are well worth the effort however as many customers look to them instead of the phone book. There are several other methods of advertising to choose from including referral marketing, marketing to realtors and even billboard advertising. The choices are endless.
As you can see there are many different ways to advertise your company. None of them are perfect and they all require some level of commitment. It is well worth the effort however so be sure to come up with a good advertising campaign before you open the doors of your carpet cleaning company. Just remember to be creative and be consistent and you can have a successful and profitable business.
Related Articles
Caring For Your Wood Floors
By: James Carlson | 19/06/2007 | Home Improvement
Wood floors are a great flooring choice for your home. They are durable and add a certain warmth and style to your home. They do require some special care however to get the most life out of them. Read this short articled for some tips on caring for your wood...
Vinyl Floor Care And Maintenance
By: James Carlson | 19/06/2007 | Home Improvement
Vinyl flooring is a popular type of flooring for a number of reasons. It comes in a variety of styles, it is affordable and it is durable. If you have vinyl flooring in your home you should read this article for some quick tips on how to maintain it.
Vinyl flooring...
Other Services Offered By Carpet Cleaners
By: James Carlson | 23/06/2007 | Home Improvement
When it is time to clean your carpet you know who to call. You call your favorite carpet cleaning company. But do you know that your carpet cleaning company probably offers a lot of other services you can use? Read this article and learn about some great services probably offered...
Dangers To Your Carpet In Your Home Office
By: James Carlson | 15/06/2007 | Home Improvement
Today many people have decided to work from their home. If you are one of those people you might have chosen to set up a room as a dedicated home office. If this office has carpet there are some things you should be aware of. Read this article and learn...
Area Rug Care And Maintenance
By: James Carlson | 19/06/2007 | Home Improvement
Area rugs have many purposes in your home. They can be used to save your carpet wear, for safety to prevent slips or just for their beauty. If you have area rugs in your home you should be very interested in this article which will give you some tips on...
Diversifying Your Carpet Cleaning Business
By: James Carlson | 23/06/2007 | Business
If you own a carpet cleaning business you know that it is a business with ups and downs. It is definitely a seasonable business. It is on average 6 months of boom, 3 months of average and 3 months of slow times. It does not have to be this way...
Do I Need Carpet Protector Applied?
By: James Carlson | 15/06/2007 | Home Improvement
After a carpet cleaning you have surely been asked whether or not you would like to have carpet cleaning protector applied. You have probably also wondered if it is really worth it or if it mainly benefits the carpet cleaners pocketbook. Read this article and learn about why you should...
Reasons To Hire A Professional Carpet Cleaner
By: James Carlson | 19/06/2007 | Home Improvement
Carpet cleaning is something that every home owner will have to deal with at some time or another. When it is time to have your carpets cleaned you have a question to ask. Should you do it yourself or hire a professional? Read this article to learn some reasons that...
Got a Question? Ask.
Ask the community a question about this article:
Frequently Asked Questions
How can you survive winter?
By: Anna1983 | 13-11-2007
How can you survive winter? Do you have your own methods to deal with cold and lack of sun? Do you like winter?
What's your favorite Thanksgiving dinner dish? Who makes it?
By: gobblegobble | 11-11-2007
What's your favorite Thanksgiving dinner dish? Do you like to eat at your own home or at your relatives more?
Can I have different color furniture in different ...
By: mala1234 | 10-11-2007
can I have different color furniture in different room or I should have same color furniture in the entire house?
How to choose a nanny?
By: Gregper | 06-11-2007
It's been a while now that my wife and I are looking for a nanny for our children. How do you choose one? What are the signs you should look for? Any advise is welcome.
If you had a chance in which state would you live ...
By: Bjomario | 21-10-2007
If you had a chance in which state would you live in the USA and why?
How do you fix a leaking toilet?
By: Jacoba | 18-10-2007
How do you fix a leaking toilet? Whever I flush the handle never returns fully to its primary position and the water is leaking . The tank does refill itself but the handle stays a bit down.
Q&A Powered by:
Latest Business Articles
Develop a Better Business Model Faster by Analyzing Past Performance as Though These Were New Tests
By: Donald Mitchell | 21/08/2008
Past successes and failures show clues concerning opportunities and hurdles for creating superior business models. Learn from those experiences.
Secret Wholesale List Suppliers: Exposed!
By: Joaquin Reveron | 20/08/2008
You have a business. You need a wholesale list source to expand your product line and surely for possibilities of profiting more from the acquirement of wholesale products from such suppliers. Precisely, one of the easiest ways to get a source contact list of distributors and wholesalers is by hitting...
Wholesale Video Games: Extreme Infamous Tactics!
By: Joaquin Reveron | 20/08/2008
Let say that you have a successful wholesale video games accessory and your back up is your affiliated company that offers DVDs. Pay attention, this is one of the tools many of us on the top use to beat many competitors, make competitors paralyzed and not even make them think...
6 Reasons to Start a Drop Ship Baby Gift Ecommerce Business
By: Stuart Sherm | 20/08/2008
Starting any Ecommerce business is a daunting task, but here are some ideas where you can make money, have virtually no overhead and never leave your home. What you need is to join a great drop ship gift program.
Essentially you are aware that when you buy certain gifts online they...
Why Not to Start a Wholesale Video Games Business!
By: Joaquin Reveron | 20/08/2008
Many people tell you how lovely it is to start a home business, how magnificent it really of having more time with their family, kids, friends and plainly and enjoying what life has to offer with the extra time from a home office. It is true, it is fascinating,...
Do You Really Need a Job or Feel Maximum Incommodity?
By: Joaquin Reveron | 20/08/2008
Noting that many of our culture and society dislikes incommodity, incommodity according to most dictionaries is defined as inconvenient. Generally incommodity is logically and truly defined as something that causes that causes difficulty, trouble, or lack of ease. Society is indeed correct when it comes to its definition, however, you...
Top 10 List of Wholesale Business Tools For Success
By: Joaquin Reveron | 20/08/2008
What tools to succeed with an online business? Before you start with the list of wholesale business tools that you will need for starting your business online, know what kind of business you are getting into. Before thinking of the list of wholesale materials that you should get, one of...
Bankruptcy Leads-How to Get the Best Leads For Affordable Prices
By: Andrew Mason | 20/08/2008
In order for your bankruptcy business to thrive, getting good bankruptcy leads is essential. Obviously, the success of any business is finding good customers, and before they become customers, you have to market to them properly in order to get them in the door and doing business with you.
This whole...
More from James Carlson
Upholstery Cleaning Tips For The Professional Carpet Cleaner
By: James Carlson | 10/07/2007 | Home Improvement
If you own and operate a professional carpet cleaning company and do not clean upholstery you should seriously consider adding it to your services. It is a great revenue source that will dramatically help your profits. If you think you might want to add it you should read this short...
Making Your Upholstered Furniture Last
By: James Carlson | 10/07/2007 | Home Improvement
Upholstery is not a cheap item to replace. Because of that fact you probably want to make your upholstery last as long as possible. To do that you should read this article which will give you some quick tips on easy things you can do to make your upholstery last...
The Host Dry Carpet Cleaning Process
By: James Carlson | 10/07/2007 | Home Improvement
If you are looking into carpet cleaning you might have run across the Host Dry Carpet Cleaning process. But what exactly is this process and how does it work? Read this article for some information on this process and the pros and cons of it.
Overall the Host process is a...
Preparing For New Carpet
By: James Carlson | 10/07/2007 | Home Improvement
If you are having your carpet replaced you probably want it to go as smoothly as possible. If so you should read this article on things to do to get ready for carpet replacement. It can make the difference between a smooth install and a real nightmare.
The first thing that...
Potential Problems After A Carpet Installation
By: James Carlson | 10/07/2007 | Home Improvement
If you are having new carpet installed you are probably very excited. There is nothing quite like the feel of new carpet between your toes. There are however some things that you should be aware of after your carpet is installed. Read this article to learn about what to expect...
Why Are Pet Stains So Difficult To Remove?
By: James Carlson | 10/07/2007 | Home Improvement
If you have pets you know that at some point or another they will probably have an accident on your homes carpet. Whether they are young and just learning the ropes or an older pet that just can't make it to the door anymore, they will have an accident at...
Backing Separation On Carpeting
By: James Carlson | 10/07/2007 | Home Improvement
Carpet is overall a very durable flooring choice. It is capable of standing up to years of harsh use and look beautiful the whole time. It is however affected by many things that can cause it damage. One type of damage your carpet can develop is backing separation. If you...
Bleeding Dyes Can Ruin Your Carpet
By: James Carlson | 10/07/2007 | Home Improvement
Carpet is a great flooring but can be affected by a number of different things. Things that can cause it harm and even permanently damage it. One of those things is bleeding dye. This can come from a number of different sources and is serious problem Read this article to...
Business 
