Money Drop Cards, Drop Money - Gather Money

Posted: Feb 05, 2010 |Comments: 0 | Views: 114 |

Recently there has been a news story on TV of a New York taxi driver giving back 20,000 bucks to an Italian lady who forgot it in his cab. I have thought what an incredible story indeed! The fact is that money does not leave people indifferent – you either use it or give it back to somebody.
If you saw a $100 bill lying on the floor of a supermarket would you ever pass it buy? No way…  You will at least ask the cashier or security guard nearby that you found money…

Some would want to find the person who has lost it, others would just grab it and tear from the place but not one person would turn away his head when seeing a green bill without proper use.
Money is the core driving concept of our life whatever some people might say. You are probably familiar by now with money drop cards – business cards that look like real money and are a great attractor of attention. This is one of the latest and by far the most successful off-line move of the last decade. You could have seen them on coffee tables and counters, on desks and in hands of many professionals.  Don't be surprised if you see people toying with them –that's actually what makes the card a complete success. People are amazed and want to see it and to touch it.

How are drop cards used?  Basically, there are two most widely used ways for drop cards marketing – you either leave them, or drop them wherever you think your perspective clients would be able to notice them and read the information about your business, or you use them instead of regular business cards and give to the clients that come to your office. That's where they get the name drop cards. Here are just a few examples of specialists that use the cards:
· Income Advisors
· Network Marketers
· Real Estate investors
· Fund Raisers
· Bankers
· Car Dealers
· Financial Planners
· Insurance Agents

So if you tired of old and common business card that don't do what they are supposed to do – help you be noticed and remembered by you clients, order new stylish cards made in the form and look of real cash. Money drop cards are at least 4 times more effective than regular business cards, making it wise to invest into developing your own 5, 10, 20, 50, 100 dollar business cards. Such business cards will be a sure way to get attention to your business and your perspective customers will never overlook you. Having such cards people are tempted to show them to colleagues, friends and relatives, something that is never done with regular cards.

I want to give you some advice on what you need to do in order to raise your chances of getting customers even more:
·  Have both your web-site and your phone number on the card;
·  Because the cards are so popular with people, order many at once – they will never be thrown out;
· Develop a short and highly enticing message on the back of the card;
· The design and print quality should be nothing else but excellent, however, within the US legislation;
·  Put the cards in magazines and books;
· Give them out to people;
· Put under car wipers;
· Put at ATMs;
·  Set the cards in the mall.

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