A Short Guide to Understanding the UK Domestic Cleaning Industry
According to the Cleaning Industry National Training Organisation (CINTO), the UK's cleaning industry is worth around £9 billion pounds. Interestingly, the industry is run by sole traders and small organisations which employ as few as nine (9) part-time cleaners.
Despite this pattern, many have grown their business to cover hundreds of clients and employ hundreds of staff.
Like many other profession, cleaning have various regulatory bodies within the UK that you can approach, ever you need advice, would like to add credibility to your business or if you wish to access formal training. There are also a few good online resources where you can access and learn about current news and trends in the market. In order to keep on top of your business, it is advisable that you pay close attention to domestic cleaning related news.
The good news so far is that many working class families and those with children need the additional help with their house work, the market is therefore, somewhat immune from economic down turn and many clients are reluctant to give up their cleaning solution for the sake of saving the money. In fact, the cleaning industry is known to be a booming industry and a major increase in growth is seen in 2004 to 2006, where the market value was raised from £4 billion to £6 billion across the UK alone.
Although the market seemed quite staightforward to enterm the right tools must be applied to make the venture a success.
Here are some skills that will help you to be successful:
- Good communication skills
- Good organising skills
- Attention to detail
- People person
- Determination to succeed
Cleaning businesses are run by different people ranging from qualified professionals, stay at home parents, students and entrepreneurs across the UK. In fact, you don't need any qualifications to run this simple business structure.
Its through knowing the marketing and leveraging the correct tools that success happens.
This is the concept that will enable you to thrive in a market that appears so competitive, and to attract some of the best and affluent clients to your business. In summary a client-centred cleaning business will immediately set you aside from your competitors and before long, your client base will start to experience growth especially through testimonials and referrals. It is important that your client remains the centre of attention during your planning process. Start thinking of ways that you can exceed the expectations of your clients and include them in your planning.
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