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Many people believe that cologne fragrance is strictly for men. That isn’t true. Cologne is simply a scent product which contains less concentrated oils. Perfume typically has 15-40% aromatic components and cologne has 3-8% of the same compounds. Men, in general, wear less intense fragrances; so, as a result, the generic name for a man’s scent has become cologne.
When searching for a cologne fragrance, you will follow many of the same rules which apply when seeking a perfume. Since colognes are lighter, you can pick a more energetic fragrance because the lower concentration of aromatic components won’t overwhelm people as easily. Look for something in a family of perfumes that you like. Many manufacturers actually make colognes as well as perfumes based upon the same fragrance, providing the customers with a lighter daytime version that matches their evening perfume.
In the men’s market the days of Old Spice are fading. A perennial favorite, it has now been joined by a full-fledged market catering specifically to men. Just like in women’s fragrances, men’s colognes are affected by a person’s body chemistry. Make sure to try on the cologne in question. What smells good on your best friend may smell like old socks once you put it on. Head to the counter at your favorite store and bring along some coffee to sniff between scents. Coffee clears your senses, letting you get a clean whiff of each new fragrance.
Let the salesclerk spray the scents on a card rather than on your arm. Eliminate those you don’t like immediately, and when you have three or four to choose from, take a walk. Give them a few minutes to mature and then try to narrow your selection further. Unless you are picking a very unusual scent, you will be able to find it online for less than you will pay at the department store. So, head online and check out the selection…you won’t be sorry if you do.
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