Daniel D. is an avid writer on various internet marketing topics and is the founder of the DubLi">http://doctordubliblog.com/dubli-unique-bid-auction-review/">DubLi Online Marketing System. Learn more about his business and how his team integrates DubLi training and social media
The unique bid auction is one of two different DubLi reverse auctions. Similar to the Xpress auction, the goal is to be the lowest bidder. This runs counter to the commonly accepted thought of a traditional auction where prices rise as demand increases. However, given the fact that customers are walking away from drastically reduced priced goods the unique bid auction has become a popular auction for online shoppers.
Here is a brief description of how a customer wins. The objective is to land on the lowest unique bid of a 25 cent increment, such that no other customer has bid that amount. Once the auction ends the system starts at $0.25 and works upward by 25 cent intervals looking for the precise amount where only one customer has bid.
Let’s take a closer look now. After placing a bid the system instantly notifies the customer if the bid is unique or lowest. If neither of these is true, additional bids must be placed to have any shot at winning. Bidders can place a single bid or a range of bids across a desired interval. In either scenario DubLi notifies bidders of each bids’ status as the auction progresses. If a price no longer is unique the customer must decide whether to continue bidding since that amount is now inconsequential.
Each bid costs one DubLi credit, or 80 cents. So the total price of the item equates to the actual lowest unique bid price plus the total amount of credits used in order to locate the lowest bid. However this total cost often pales in comparison to the item’s actual retail price. This last point underscores why the DubLi unique bid auction is growing in popularity. Few other auction platforms allow for significant saves on name brand items. Learn more about the DubLi auctions at our blog.
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