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MLM a.k.a Network Marketing has been around for decades, but their still seems to be a lot of confusion about what it truly is, because of misconceptions that have ran rampant in the industry. If you were to take a survey asking the general public their opinions on network marketing you would get responses that range from:
"Network Marketing is pyramid scheme created to take money from the little people"
"To be a successful Network Marketer you have to cram the product your selling down the throats of every friend and family member that you have"
"MLM companies are only get rich quick gimmicks"
If you have been in or around network marketing I am pretty sure you have heard similar comments being made, but the truth is Network Marketing is an incredible opportunity.
In fact Robertk Kyosaki says it best "Simply put, a network marketing business, with it's low cost of entry and great training programs, is an idea whose time has come."~Rich Dad, The Business School, 2nd Edition.
Now that we know Network Marketing is a great tool in obtaining financial freedom, what are some of the things you should look at before picking a company to work with?
1) History of The Company
Research your company to find out how long it has been in business. There are hundreds of start up companies that pop of year after year, but rarely make it past their 3rd year. Stick with a company that has been around for a while, and has a reputation already built. Make sure they pay on time, and don't have any product defects.
2) Does the company have a product or service that you honestly enjoy or think is useful to others? I don't care how great the compensation plan is, if you promoting a product/service that you have no interest in, it shows whenever you have to speak about. Pick a company that you can be proud of, and that would make you feel great knowing others are spending their hard earned money on.
3) Price and compensation plan
Choose a company that is charging a fair price for their product or service, and that will pay you accordingly for being a distributor. There are several different types of compensation plans. Review each companies compensation requirement so you have an understanding of their pay plan.
4) Strength of your Upline
Many times this last step is overlooked, but having a strong upline is a must. Before signing with any company make sure your upline is knowledgeable in all forms of marketing, especially Internet Marketing. Ask your upline to show you different ways they have gained new leads, and how they will help you if you do sign with them. You only go as far as your team goes, so make sure you are part of one that knows what they are doing.
In summary, do your homework. There are are quite a few bad companies as well as great opportunities. Before you spend hundreds or even thousands of dollars investing in your business, make sure you invest your time first, and feel confident with your new company.
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