ClickBank is used by over 10,000 web businesses and 100,000 affiliates to deliver their products and services instantly over the Internet like Ebooks, software and site which provide web based access.
There are two types of users active on Clickbank:
Vendors or publishers: They use Clickbank to handle the complete ordering and payment collection process through credit cards, echecks and Paypal. Clickbank automatically pays an affiliate, in case sales is made to a user who is redirected from an affiliates link. In short Clickbank bills the customer and pays the vendor and affiliate as per percentage fixed by vendor. Clickbank has a limit of $50 as the maximum price which a product may have. However in rare circumstances they may approve limits up to $200.
Affiliates: Affiliates earn revenue by selling (referring users to Clickbank through special links) products. They can also make money as a reseller by referring other affiliates and vendors to ClickBank . It's free to become an affiliate.
How does Clickbank Marketplace Works?
ClickBank's affiliates earn a percentage of every purchase of customers who are referred to ClickBank product for purchasing products. ClickBank affiliates select product from ClickBank Marketplace.
Every product listed in the ClickBank Marketplace is associated with a sales commission rate. Commission percentages range from 1% to 75%. On any one sale the minimum commission is $0.25 and the maximum is $100.00.
Clickbank provides a rating system to help affiliates select products.
How does Clickbank's product ranking system work?
Clickbank gives a Popularity Rank to products based on "productivity score". This rank depends on four factors:
USD earned per sale: Average net amount earned per affiliate per referred sale. The net earned per actual sale includes refunds, chargebacks, and sales taxes.
Percentage earned per sale: Average percentage commission earned per affiliate per referred sale. This number will vary only if the publisher changes the payout percentage over time.
Percentage referred: Percentage publisher's total sales that paid to referring affiliates.
Gravity: Number of distinct affiliates who earned a commission by referring a paying customer to the publisher's products. This is a weighted sum and not an actual total.
How to select killer products on ClickBank?
Lets divide the products into different categories.
Products which are slowly gaining in popularity: Select a few products and look at their popularity trend. Is it dropping slowly (Decreasing trend indicates that the product is getting popular)? It means product is making steady sales. Users are liking the product.
But, before you jump in. Check the sales page of the product. Is it good? Find out what other people are saying about the product in different forums. Are their any complaints about the product? Contact the products publisher and ask them a few questions. Check their response for promptness. Are they answering your questions well?
Look at the gravity and earnings per sale trends. Increasing gravity means that affiliates are slowly promoting products. A steady earning per sale trend indicates that user are lking the product as they are not asking for refunds. If things seem to be in order, go ahead and promote the product.
Has product gained popularity suddenly?: A sharply falling popularity trend indicates that this may be the next killer product. Study the gravity trend along with the value for %tage referred. If gravity is low and %tage referred is low, it means you can promote the product before others start doing it.
As usual check the sales page and different forums to know what other people are saying about the product.
Products with very high popularity: These are all time popular products which have a very high and steady popularity value. Newbies should be careful of promoting these products as most probably few super affiliates with massive mailing lists maybe promoting these products!
Products with falling popularity: Be wary of promoting these products. Look at the popularity and earning per sale trends. If popularity curve is rising and earning per sale is falling (refund rate is increasing), avoid these products. Maybe the product has lost its novelty or it is not coming up to the buyers expectations.
If you are one the affiliate selling the product, it is better to stop selling it, or you may lose money!
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