Is Life Path Unlimited Right For You? Everything You Need to Know

The goal of this Life Path Review is to answer the question: “Can I Make Money With a LifePath Unlimited Business?” (especially in this economy)

In a previous article we evaluated LifePath Unlimited to see if it’s the right fit for you.

We talked about how the cost for LifePath products, at $25,685 to get started, is really just an inflated price-tag in order to pay out commissions –  especially when you compare it with something like an elite personal development retreat with Tony Robbins at $600.

Now for someone like myself, that’s a deal breaker. I need to be involved with a product that offers real, stand-alone value and is reasonably priced.

But I understand that not everyone feels the same way. So if you’re the kind of person who doesn’t mind paying the bloated price-tag up-front as you can turn around and try to earn the big commissions on the back end, what we’re going to do right now is drill down further and evaluate LifePath strictly as a business model.

The most important factor to consider, no matter what online business you choose, is how you’re going to market the product.

And that’s another major weakness with LifePath Unlimited.

As a company, they’re not very savvy with online marketing. There are no skilled marketing mentors to learn from, and the company doesn’t offer a comprehensive training program or system that you can duplicate and apply to your business.

LifePath mostly teaches marketing the old fashioned ways: do home meetings, put up flyers, bug your friends and family, make a “memory jogger” list of everyone you know, and use the “3 foot rule” to harass strangers at the grocery store.

Those are out-dated and ineffect9ve marketing tactics. And one of the big LifePath complaints, especially from “newbies”, is the lack of proper coaching and guidance. How can you build a business unless you know how to generate high quality targeted leads?

LifePath does have something called Plan B Pro System, with Jenn Lawlor, to help get leads. And although I think Jenn is a great leader and charismatic personality, the system itself is pretty clunky.

Basically, you have to pay $497 for a “share” in their marketing co-op, which is essentially one guy doing AdWords running a PPC campaign for the entire group. So everyone pitches in, and then, depending on how many shares you pay for, you’re getting a percentage of those leads on a rotation.

First off, $497 only gets you 2-3 leads a day. If you want more leads, you need to buy more shares. So in addition to the $26K to get started, you’re looking at a monthly advertising budget of another couple thousand dollars, minimum.

But the real issue isn’t about cost – it’s about running an effective business. And the real problem with Plan B Pro System is you don’t have control over your own advertising.

Be letting someone else do your PPC for you, you’re not really taking ownership of your own business and you’re not learning how to market.

Think about it. You don’t get to choose what niches to target and you haven’t done any personal branding.

Here’s how it works. You get a spreadsheet with name, number and email, and then you become a cod caller.

These leads have no idea who you are, because you haven’t done any personal branding. They probably don’t even know about LifePath. Many times these “leads” just filled out a very general from, like “Do you want to make money from home?”

When you follow up, you’re still out there cold calling, taking u tons of your time introducing yourself and explaining the business. You have to deal with getting rejected or wasting hours on the phone with tire kickers. Or you get people who may love the business but just don’t have the money to join.

In other words, you’re paying for unqualified leads and wasting a lot of your time prospecting – and that’s no way to build a business.

Look, no matter what business you join, you’re going to need to learn how to market effectively.

That means taking control of your own AdWords campaigns, so you can spend less money, get better results, and target a very specific audience. It also means that you use personal branding and attraction marketing to establish a presence online and make a real human connection with your prospects.

Then you then have to supplement your paid advertising by learning the basic principles of SEO and how to use the various Web 2.0 platforms – like video, articles, and social media – to generate quality leads for FREE to lower your marketing costs and maximize your profits.

Either you know how to do this already, or you need someone to show you how.

The problem with Life Path Unlimited is, since they don’t know how to market effectively online, there’s no one to teach or mentor you as a newbie. And that for me was the biggest flaw of all.

Because the bottom line in this industry is this: the surest path to success is to find a mentor who knows what they’re doing and can teach you to duplicate their proven marketing methods.

And Life Path Unlimited just couldn’t offer that.

Summary of LifePath Unlimited Review:  There’s no such thing as a “LifePath Unlimited Scam”. This is a legitimate business where some people can make decent money.

But there are sleeker more lucrative opportunities available, and no matter how you slice it, even looking past the hefty price-tag and simply considering it as a pure business opportunity, the LifePath Unlimited business  model comes up short in my estimation.