The Customer Advantage Overview
I've come across The Customer Advantage being promoted very heavily over the last few weeks. This weekend, one of my list subscribers asked me to check out this system and provide some feedback. This assessment is meant to give some guidance for those who may be considering The Customer Advantage as a prospective business opportunity.
The Customer Advantage is the creation of founder John Milanoski. Milanoski is an internet marketer and entrepreneur best known for his Marketing Millionaire training system. In examining the trends in the marketplace, he saw the potential of utilizing the social media marketing impact to benefit the local marketplace. With this thought in mind, he took the existing idea of a socially driven consumer service that offers local buying discounts and married it to a network marketing structure. It is the addition of the network marketing component that differentiates his company from the two forerunners in this marketing segment.
Here is how the business model works. Members join The Customer Advantage at no cost. Each day the member is sent an offer from a local business to provide a product or service at a major discount, typically in the range of 50% off. If the member wishes to take advantage of the offer, they simply purchase the voucher that is being offered. The business gains new customer traffic and potential sales volume plus the member gets a great deal. In this aspect, the business is very similar to Groupon and Living Social.
The multi level marketing part of the business is built around the personal referral of new members. When a member joins The Customer Advantage they are given a replicated web site for the purpose of soliciting new member enrollments. When the personal referral of the member makes a purchase, the referring member gets 5% of that purchase. The member will also receive a 5% override payment on all members in their downline through 5 generational tiers. When a member enrolls a local business, they will receive 2% commission on all sales made from the offers made by that local business.
The Customer Advantage is currently in pre-launch and focusing on the sponsoring of members and businesses. At the moment the daily coupons are not being offered, however they are expected to begin shortly. As with any pre-launch, there is a high degree of uncertainty as to the viability of the business. A few of the factors that are uncertain include the leadership abilities of those directing this company and the ability of the company to gain market share from the leaders in this business segment.
The secret to making this business work is the ability of the member to develop relationships with other potential members. Personal branding and recommendation will be among the primary keys to making The Customer Advantage business work. Since the majority of members will simply rely on the company replicated web page to build their business, the ability to be exclusive in presentation will vital.
The business concept being utilized by The Customer Advantage has already proven itself in the marketplace, so this may be a great no-risk opportunity for a beginning network marketer or somebody looking to diversify their business lineup.
Questions and Answers
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Read this review before you move forward with The Customer Advantage. If you are reading this article about the company, The Customer Advantage, then, it may be safe to say that you are thinking of considering the business opportunity that The Customer Advantage wishes to offer to anyone who is interested to join them.
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