Ty Cohen, owner of Platinum Millennium publishing, former record label owner & national music industry seminar speaker/panelist. Author & creator of best-selling music biz books, courses, audio products & "How to" resources that helped 1000s.Visit http://www.musiccontracts101.com/docs/products/002 for more information on Music Promotional Ideas, How to Promote Your CD & Musician Resources.
What is the use for a website if no one ever comes to it? There is no use for one. People keep telling you to get a site and get a page, do this and do that. But one of the most important things you can do for your site and for your music is build a solid, opt-in email list because it will be one of your best musician resources.
First of all, what is an opt-in list? Well, it is exactly as it sounds. It is a list of email addresses that you have collected by having people choose join the list. And really, they are a part of a growing list of fabulous music promotional ideas. This list needs to be a priority to you and needs to constantly grow in order for it to be successful.
Let's say you want to let all your fans know that you have an upcoming show or that you are releasing a new album. Well, bam! If you already have your opt-in list up and going then all you have to do is create the PR or announcement and hit send. In five seconds you have just reached every single one of your fans on the list. If you have been searching for ideas on how to promote your CD then you have found your new tool.
So, how do I build this list? That's an easy answer. You need to designate a spot on your page where people can sign up with they visit your site. Collect as much information as possible so you can personalize emails if needed. You can also have people put there email addresses on pieces of paper at your gig. Ask existing friends and fans to forward your emails to other friends that may be interested in hearing from you. Your fans will always know how to promote your CD.
You can also get people to your site to opt-in by offering free stuff. I mean, who can say no to free stuff? Since you aren't a millionaire...yet, you can offer free MP3 downloads of your songs or other creative, low cost things such as posters or pictures. Just be creative with your music promotional ideas. If you get the people to your site then you have won half the battle.
The Internet is your gateway to success. And building an opt-in list will bring you one step closer to that success. Keep your fans informed with newsletters, freebies, show schedules and album release dates. Put a music player on your site as well so your fans can listen to your tunes with surfing the net. Just remember to always keep up with your list and personalize your emails as much as possible to keep it real.
- Related Articles
- Related Q&A
- Music Promotional Ideas
- Music Promotional Ideas: An Email List
- Insanely Crazy Independent Music Promotion Ideas That Actually Works
- Independent Music Promotion Ideas
- Music Marketing Tips - Self Promotion Ideas For Songwriters, Musicians And Bands
- Improve Your CD Promotion
- Music Contracts: Business is Business
- Lucky You! The Music Biz Has Changed
Up and coming careers in the medical field: Physical Therapy Assistant
By: Kristin Royce | 14/11/2009Physical Therapy Assistants perform their jobs under the supervision of a Physical Therapist. Physical Therapy is a popular option to assist in the recovery of chronic injuries, motor vehicle accidents, or other pain and injury issues. The therapy involves exercises, ultrasound therapy, and in some cases, massage. The assistant to a Physical Therapist evaluates and assists patients by performing exercises, refilling supplies, and helping where needed.
5 Exciting Careers in Health Care
By: Caitlin Mcguire | 14/11/2009With the present trend of the economy, the health care industry is one sector of the American economy that must not falter. Recent legislature has provided financial support to medical facilities and qualified workers are still getting hired and keeping their jobs.
What is a nursing agency and how can it help me
By: Joshua Barnes | 14/11/2009In recent years lacks of qualified nursing staff has almost become the accepted norm. Even major hospices and medical institutions are finding it increasingly difficult to get suitably qualified and experienced staff, particularly for the more specialist posts that become available. Its sadly the case a substantial amount of time and resources are now being devoted by these organisations to just keep staff posts filled. Thats why an increasing number of medical care providers...
Remaining Empowered After Months of Job Searching
By: Heather Eagar | 13/11/2009One of the most draining experiences one can endure is the job search. A job search isn't usually thought of as a high-energy process, but given enough time, you'll find your body and mind getting fatigued as a search goes on and on. When a job search lasts for more...
Rise up to Project Management Challenges with PMP Certifications
By: Jenny Franklin | 13/11/2009There was a time when project management was considered the domain of engineers. It was taken for granted that engineers with specialized technical skills were always most suitable candidates for managing projects in their fields. The time proved the conception to be a myth. Project Management is quite complex and has typical issues of its own.
Career in Clinical Research
By: Jenny Franklin | 13/11/2009If you are a life science, medical or computer graduate with a dream of being a part of research and development of path breaking science projects and making medicinal breakthroughs, Clinical Research is field for you. Clinical Research is the systematic scientific study of testing a new drug, medical device, or other types of therapeutic solutions on human subjects to verify its efficacy, safety and benefits as well as record any adverse effects it might have on patients.
Pharmaceutical Sales Rep Jobs - How to Start With No Experience
By: Nezrul Hisyam Abdul Ghani | 13/11/2009The year was 1998, and I just graduated from College. I remember telling one of my lecturers that I am not going to work with the Government because it will stall me from reaching my financial aim. I told him instead, that I will get involved in Business and I...
How to Become a Dentist in Canada?
By: Paul Teitelman | 13/11/2009Dentistry is both an enjoyable and rewarding career. A dentist is a medical professional who treats patients for wide variety of dental issues such as cleaning teeth, providing fillings, bleaching teeth, and counseling patients on proper dental care and oral disease prevention. The path to becoming a dentist involves extensive...
Structure Your Song!
By: Ty Cohen | 08/12/2007 | MusicOver the next few minutes, we are going to discuss the beginning basics of how to write a song, the intro, the structure and the verse. Over the next few minutes, we are going to continue on with more tips for the beginner song writer.
Music Contracts and Clauses
By: Ty Cohen | 25/11/2007 | MusicThere is no perfect music contract for every single situation. First and foremost, it is important that you have a wide variety of music contracts to choose from and that you and all parties involved understand the content within each specific music contract.
Music Contracts for Managers
By: Ty Cohen | 24/11/2007 | MusicIf you are in the music industry, then you have probably considered hiring a good music manager.
How to Structure Your Song
By: Ty Cohen | 24/11/2007 | MusicAs a beginner writer, you are probably wondering how to write a hit song. Luckily, you don't have to be an extremely experienced music composer to be a good song writer.
Release Your Own Record: Part Two
By: Ty Cohen | 20/11/2007 | MusicIn the past, four tips were discussed on how to do just this; investors, group contracts, work for hire and a budget for advertising, distribution and promotion.
Legal Aspects of the Music Industry
By: Ty Cohen | 20/11/2007 | MusicWhether you realize it or not, the creative side and the business side of the music industry is inevitable linked.
A Record Company Defined
By: Ty Cohen | 20/11/2007 | CareersA music contract is a printed document that outlines, categorizes, explains, defines, and administrates the company relationship between an artist or group, and a record label.
Negotiating Music Contracts
By: Ty Cohen | 20/11/2007 | MusicNo matter who you are, from the get-go, music contract terms are negotiable.