2013 Toyota Etios Sale May Double
Wednesday, a spokesperson from the Japanese automaker, Toyota Motors said that they are hyped up with the prediction that the sales of their cars will double next year. This expected increase and accelerating trend in their sales is credited for the launch of their new car in the growing domestic sector. The much awaited launch of Toyota Motors Toyota Etios Sedan model in India happened on the first of December. The Japanese auto company enters the Indian market with two models of the Toyota Etios which are the sedan version and the other a hatchback version of the Toyota Etios Liva which was already unveiled together with the sedan model but will be set for release in April next year. The launch of the sedan took place in Bangalore in the presence of Akio Toyoda who is the president of Toyota Motors. He expressed that he is happy with the development because India is an important market for their company. The recent launching of the Toyota Etios car model in the passenger car deparment is said to be a breakthrough for the car company. For Sandeep Singh, the deputy managing director of Toyota Kirloskar, the company is foreseen to sell 73, 000 cars in India by the end of this year. With the Kirloskar group of India, the Toyota Motors were able to penetrate the market through a joint venture. Because of the introduction of the hatcback Toyota Etios Liva, the Japanese car maker is going to enter the small car segment of Indian automarket which is already in the euphoria of different cars from the different companies in this segment. Because there is so much growth in the domestic car market, different auto companies in the world have thought of investing in the Indian auto segment. The biggest slice of the pie is because of the small car segment of the Indian auto market is loaded with various hatchback models although it is still being explored by the car manufacturers. The sedan version of the Toyota Etios which was launched recently has five variants available in the market with a price tag of Rs 4,96,000 to Rs 6,86,500 in New Delhi. Because of the launch of the new cars by the Japanese auto maker entered the competitive passenger car market of India. And because of the price at which it comes has already created a huge wave of the auto segment. The car is going head to head in competition with Maruti Swift Dzire and Tata Manza.
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