Logan announces new facebook contest
I was reading last week's paper and I came across something very interesting. There was a special report on how Mahindra & Mahindra have a very strong presence on Facebook. The report talked about how there are entire communities dedicated to each of its vehicles like Logan, Scorpio and Bolero whose total strength was 4 lakh people. This makes them the largest auto-communities in India. Since I own a Logan, I was eager to check what was happening in the Logan world and interact with my fellow Logan owners; I joined the Logan Fan Page. My experience was pretty good. The best part of the experience was that I stumbled onto a contest which is still ongoing.
This is a photo-contest and it is a remarkable way for the company to interact with their customers on a very personal level. To participate in the contest you will have to upload any picture that you have shot in India which showcases India's uniqueness. The caption of each picture should be "My unique India". Once uploaded you have to share this pictures on your walls. The criterion for winning the contest is that if you must get the maximum number of likes on your image. Each person can submit up to 5 different images. The prizes are very attractive. The winner of the first prize will get a 5000 INR voucher to buy any accessories for their Logan. The second prize is the 4 Logan Play Special Edition IPod Shuffles. This contest is a very good idea for people in communities to bond with each other. If you are a Logan owner or are fascinated by one of the best cars Mahindra & Mahindra has produced, you have to join this official fan page and participate in this contest. The contest details can be accessed here. So all the best to every one!
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