Creating Viral Videos Mobile - MMS And Size Of Files
To create a viral video that can spread through mobile media you must adhere to strict guidelines. The mobile videos must be sent via MMS (Multimedia Message Service), which means that the video should be compliant media.
The general standard file size for MMS is 300 KB max. However, you should always create your videos with a maximum size of 295kb, leaving no room for header information that can be added by the network or support.
Some phones will not let you send a picture message that exceeds this file size, while some airlines will simply charge you high fees if you exceed the limit of 300kb. For example, in U.S. AT & T has been known to charge their customers for their huge fees exceeding great multimedia 300kb, subscribers are so shocked when the time comes for the bill because they do not do actual research.
Each person is different, and it is recommended that mobile phone users to read their MMS features, and the size of the driver file. It 'also important to note how much extra you pay if you exceed this limit. It is reported that Australia is "Virgin" only allow users to send multimedia messages, if you stay under the 100kb file size. 100kb was apparently intended for the pictures, no videos, or the Virgin users are the best target market, if you want to get mass viral videos.
MMS is not fragmented. This means it can not be dissolved as 2 messages and reassembly of the receiver to your phone as a single message. When writing a text message that exceeds 160 characters, the phone sends the message to two separate parts and the recipient's phone then put two things together, so it looks like a single message. MMS does not have this feature! Video can not be divided and sent through the network.
Sending an MMS is based on facts, not on the database. Therefore, MMS customers are not charged for the GPRS component used in the transportation of their MMS message on the network. As a user you are billed at the event, not the size of the source. No matter if the video is 230kb or 295kb, the cost to the user is always the same. For this reason, mobile video producers might be closer to 295kb as possible. The only advantage for users is that the small videos to their phones come faster, but the time difference is not worth worrying about today's mobile world.
Although the standard is currently 300kb generalized to most countries like Australia, we are now seeing high-end phones, carriers and networks together strategically to double the 300kb limit 600kb. For example, the Blackjack 2 is limited to 600kb, 595kb and video file if recommended size. Only a small minority of people who can receive an MMS of this size, if I continue to recommend the creation of all viral videos 295kb viral video for the greatest number of eyeballs.
Do your research and know your market performance:
Examples:
- In India, it is common for mobile video 100kb
- In Sweden, the network of Telia MMS size limit 300KB
- All Phones 3G features can receive / send MMS 300kb
- Most older phones may not allow 100kb, despite the fact that older phones may not allow 50KB
- The Nokia S60 devices have a limit of 100K, while the Nokia S40 devices only have a limit of 45kb
Australian market
- Telstra = 500kb
- Optus = 200kb
- Vodafone = 100kb
- Three = 300kb
- Virgin = 100kb
Questions and Answers
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