The Changing Trends in Mobile & Accessories Market

A lot of water has flown under the bridge since the invention of the telephone to the present days where mobile phones are in vogue currently. The materialization of the mobile phone did not happen overnight, but it is a chain of developments that finally led to the mobile technology as it exists today.

The mobile revolution in India has seen great proliferation of mobiles across the country. More than just a utility, it’s now a passion to own a mobile in India these days. Since the launch of mobile phones in India in the last decade, mobile phone services have grown rapidly. In 2005, mobile users exceed the total number of landline subscriber count in the country.

When mobile phones were first introduced, the cost of a call was around INR 35 per call. Both incoming and outgoing calls would be charged. However, what was seen as a luxury item became a widespread and national phenomenon when the cost of calls was dropped to around one rupee per minute per call.

Currently, there are more than 20 mobile operators functioning in India. The earliest players in the market were Nokia and Motorola. Other operators like Vodafone, Airtel, Orange, Reliance, Tata, and Idea Cellular provide a range of services to subscribers across various states as well. India is pretty advanced when it comes to mobile phones. Many mobile operators provide both GSM and CDMA services also.

Mobile phones are often accompanied with suitable accessories that vary depending on the technical up gradation of the handset. Bluetooth headsets, memory cards, hands free, music cables, USB cables, car phone, chargers and Mo pods make up the mobile accessories category. Exclusive batteries and mobile handset cover add to the wide miscellany.

India is fast emerging as a strong mobile base for mobile operators and also a large market place for mobile instruments and accessories. A variety of mobile phones are available in the market to suit every pocket. They range from simple monochrome screen phones to smart phones and PDA phones.

Mobile phones have now caught the fancy of mobile fans in India. Many individuals always want the latest, and they are always on the look out for opportunities to sell off their current mobile phones and go in for the latest models. A whole new market catering to old phones has emerged.

Advertisements for old mobiles are showing up on the internet. At the same time, many retailers have added a 'used mobiles' section to their existing range of mobile phones. Others have come up with exchange schemes and brilliant offer ideas.

Whatever the scenario may be, buying a mobile phone is top priority among many individuals presently. A lot of factors influence customers before they make the final buying decision. Many youngsters go by comparison and then make up their minds, while other mature minded people walk into mobile stores directly and decide after they see the models on display.

With the emergence of the internet, many websites have emerged that cater to the online mobile market. Customers can log in to these websites and make their purchases online.

The price of a mobile can be as low as Rs. 650 and as high as around Rs. 100,000 depending upon the model. Most features commonly included presently are infrared, Bluetooth, email, camera, fm radio, USB, and others. Generally, higher the price of the mobile, the more features it possesses. However, with the increasing competition, the price of mobiles is expected to come down along with more features being available at lesser prices.