Demand for Ugg Boots Outstrips Supply

They’ve been firm favourites amongst Australians and more recently the world, but popularity for classic style sheepskin mens and womens ugg boots has grown so quickly in recent times that shoe suppliers are struggling to produce them quickly enough.

We’ve heard of shortages in various products before, but who’d have thought that sheepskin ugg boots would be next. As winter sets in down under in Australia, sales of warm luxury ugg boots, shoes and accessories has skyrocketed. Recent global demand for sheepskin uggys has caused many Australian suppliers to export ugg boots abroad, resulting in shortages in the Australian market.

“The demand for women’s, men’s and children’s sheepskin ugg boots has been amazing, far in excess of our expectations” says Dana Beament, owner of Western Australian-based ugg boots supplier Uggys. “People are buying ugg boots so quickly that we are struggling to get stock to keep up with the orders. At the moment we are taking back orders and people are still prepared to wait up to three weeks for their genuine Australian uggys sheepskin ugg boots”.

Unlike so many shoe fashion trends that come and go, the popularity of classic-style genuine ugg boots made in Australia has surged with every passing season. “Summer was tremendous” says Beament, “but now that cool winter weather has set in here in Australia we just can’t keep up.”

Global demand for Australian ugg boots and ugg-style sheepskin shoes began as a celebrity-driven fashion statement in the late nineties, causing people around the world to follow suit. However as more and more men, women and children got used to the warmth and comfort of sheepskin wool-lined boots, bought them for friends and family, and sought out second and third pairs for themselves, the popularity and demand for these long-time classic Aussie sheepskin favourites has snowballed into the competitive global industry that it is today.

So what can you do if you find yourself unable to get hold of a pair of classic sheepskin ugg boots? “Buy online from Australian online retailers such as uggys ” is Beament’s suggestion. “That way you can find your perfect ugg boot, and if it’s not currently in stock you can back order it. Shopping online for your uggs also ensures that you can choose from a wide variety of options for women, men children and even babies, and get a pair in your favourite style and colour.”

“And get in there quick, the longer you wait this winter the harder genuine Australian ugg boots will be to find.”