Humor clothing is a Danish brand – surely a new chick and stylish collection straight from Denmark. The name appropriately describes the whole line of garments designed and put together for display in stores. It surely is a welcome change for men who mostly have limited choices from the supreme brands with an uptight collection of conservative and classy variety. With a suitable mix of humor, casualness, graphical patterns and lively colors, quite typical of Scandinavian designers Humor certainly succeeds in providing an overall wearable look.
The complete array of cloth line is well indicative of the USP Humor is trading on- A stark opposition of the contemporary and classic usage of Black, white, grey and blue in Men’s clothing. Quite visibly they are making a consistent mark. In Jon Chul (creative director of the brand) own words – “At HUMOR it is ok for things to be in state of flux.”
The collection is a heavy mix of metropolitan music and DJ culture. They have successfully picked up the street style from Tokyo, Berlin, New York and London, making it a blend of all cultures and clothing traditions. The patters and styling hugely seem to be inspired by hippy way of life. The Jakato and Human Chan hoody t-shirts is symbolic of world images in vibrant patterns. The Paulo Jacket considerably gives a tough and a biker look, designed with blue and orange graphics on black background. The shades and patterns used are synonym of some pyrotechnic exhibition of joy and forthrightness.
Tokyo’s Shibuya area is major source of influence for Humor clothes lines, expressly visible in Casa Sweatshirt and Patrick hooded Jacket where as on the other hand the David Shirt has been put together in considerably subdued pattern and color. The philosophy depicted by Humor in designing of this range is to generate a style which is appealing by well crafted material, graphics and not to forget the innovative usage of animated colors in contrast with subtle shades.
While enumerating the Humor styled variety one simply cannot ignore the vast assembly of knitwear it boasts about. Knitwear categorically can be seen as the best produce of this Danish brand. It is vastly influenced by the music culture and deploys as a major source of inspiration for the designers. The sleek elements offered by different music cultures can be seen in full blown efficacy of these designs. The Pudzo knitted hoody and Mono shawl cardigans are some of the rare pieces done in pastel shades, where else all other major winter collection is well identifiable in random patterns with wild graphics and animated shades.
The ancient technique of mingling and sampling the best designs and colors from age old and modern era has been well taken into account by this Danish brand Humor Clothing. It has forced many leading designers to get rid of their out of box thinking and forced them to experiment with flamboyant patterns and colors, quite opposed to the classic and conventional designing of men’s wear.
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