Can the PS3 Slim help Sony win the console war?
Sony has been successful with its venture into home video game systems. The ps1 and ps2 were both monumental in sales and changed the game in Sony's favour.
The current console generation is described as the 7th generation of consoles. Sony made its offering: The Playstation 3 on November 11 2006. Later than Nintendo's Wii and Microsofts XBOX 360 which had both already made massive gains in the market.
Unfortunately so far the PS3 has not met the same success as both the playstation and playstation 2.
However advocated of the PS3 tout its superior technology. The PS3 for one is the only console to contain a blu-ray drive. This brings high capacity, high definition movies and games to the machine. Another benefit is connectivity with the PSP and inbuilt wireless internet access. The playsation network is also free whereas Microsoft charge a yearly subscription for its online service.
The PS3 and xbox have many similar games. Both have exclusives too but these are becoming less. Popular games like Call of Duty appear on both systems.
One factor in this console war must be the rise of casual gaming from the likes of the Wii, which has really changed the game. Now women and other non traditional game players are attracted by systems that offer easy to pick up titles and basic but fun gameplay.
Both the XBOX and PS3 are to bring out motion controls to presumably capture some of this casual market.
Now Sony has fought back with a new edition of its popular console: the PS3 slim. The slim has a larger 120GB hard drive, sleek 33% and 36% lighter body and was considerably reduced in price at launch.
The slim has started selling very well, selling over a million units in its first three weeks. Perhaps then this is the start of a new rise for the Playstation once again. It must be said the many people who were waiting for a slim model or price reduction now have it. So those on the fence now have a reason to buy.
Only time will tell who will win this current console war. Will casual gaming conquer or will the Xbox win slowly but surely. Or will the underdog - the Playstation rise up and take victory once again!
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