What should I post my items for in wow?

Posted: Jan 20, 2010 |Comments: 0 |

I get this question constantly, and the answer is always going to be the same: At market value. Too many players, even after having read this blog, the forums, bought the gold guide, etc post their items at the lowest possible value currently on the auction house. Trying to undercut in order to 'sell items faster' is not a wise business decision! If posting at market value means you won't make a sale than either your market value is incorrect or you shouldn't post at all! Letting a handful of undercutters decide the price of your item is foolish, instead you should figure out what the demand for an item is and then set your price accordingly. If there are a dozen frostweave bags at 35 gold but you know the market value is 42 gold, as well as the average number of bags sold per day are around thirty, then you would be making a wise business decision posting about eight bags for 42 gold. If you dump fifty bags on the auction house for 34 gold each then you are throwing away gold!

If you have a problem with posting items at market value instead of the lowest current value, perhaps you need to slow down your auction house mentality. This is not a game where impulsive moves make the most gold, in fact you would love to take advantage of all the people who do make impulsive moves!

Some markets you do want to post at the lowest value because demand is so low for the item in question. This would include items like saronite swordbreakers, which I sell for 3.6k gold and the mats cost me anywhere from 1,000 to 1,600 gold depending on if I get the orbs for free from badges. If someone else posts a swordbreaker then I will relist mine for 12 hours just a bit cheaper than their item. I normally only see a sale on this item once every 1-2 days, so there's no way I want to wait for my competition's saronite swordbreaker to sell first!

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