Make Money Online Using Article Marketing and Article Writing

Article marketing can be used to drive traffic to your website, and you can make good use of your article writing skills by using them to make miney online.

You can make money in a number of different ways through writing articles, although those that bring the the most immediate effect are not the back links that help to improve your PageRank, but those people that read the articles and click on the URL in your 'author's resource'. Too many people write about the importance of these links back from the article directories, and too few about the listings that your articles can get in Google and the other search engines.

Were readers not important, your standard of writing would be of less importance than keeping the Google LSI algorithm happy, and grammar would be relatively meaningless. Personally, I get significantly more potential customers to my website through search engine listings of my article on directory pages than from any improvement in my webpage listings through improved Google PageRank. I also get good exposure through visitors to article directories reading my articles.

So what is this exposure in numerical terms? I can't put a figure to the number of visitors through articles being listed on Page 1 of Google for their keywords, but I know that I get several hundred to over a thousand readers of each article I have published on many of the more popular article directories. Only that provides you with immediate website traffic and sales, and no other aspect of article marketing or article writing.

So, how would I rank each of the ways that article marketing can help you to make money? I am not saying that this is definitiove, but it is based upon my personal experience, and although there are those that would disagree with me I prefer to base my opinion upon my results with my own articles:

1. Article directory readers clicking through to my website.

My reason for placing this as the #1 benefit is that every time I publish an article on the 100 or so directories that I commonly use, and on the various ezines to which my articles are also offered for publication, I get a good surge in sales of the products I am promoting. This benefits both me and those that purchase my products.

2. Exposure of my articles on the search egines, including Google.

Many people are unaware of this benefit. Each of your articles that are accepted by an article directory is given its own page within the directory. Article directory pages are the same as any other web page in that they can be listed on search engines. That is the reason for large numbers of people writing articles and using article marketing to get their website advertised on article directories through their resource section: if they are written well and the SEO is good, then they will be listed on Google and the rest.

Many of my articles hold four or more listings on the first page of Google, and this also gets me good exposure to visitors and more sales. However, the important factor here is the SEO and the LSI approach that caters to the spider's needs - Google's in particular - regarding web page content without repetition of keywords. It is a skill, and one that I have frequently written about, although latent semantic indexing is much misunderstood.

3. Copying of my articles to other websites.

This is a good way of getting exposure on other websites, although the person copying your article must also keep your Author's Resource Box intact, whether it is present as a separate box or simply added to the end of the article. Otherwise it is breach of copyright, and I always follow through any such breaches I find out about.

4. Google PageRank (correct spelling).

Google provides you with PageRank points for each web page that has a link back to a page on your own website. The points are given to the page linked to, not the entire domain. The points depend on the PageRank of the page providing the link and the number of other links leaving that page. The more PR points you get the higher your PageRank indicated by the green line on the Google toolbar, also shown on a numerical scale from 0 to 10. Nobody knows how many links you need to move from one number to the next.

Your PageRank is a factor taken into account in Google's search engine results positions. You generally need a lot of back links to make a great deal of difference, but article writing can help you to get a lot of links in a short period of time. This is a longer term benefit, and unless you are clever, your PR will drop over time due to the duplication of your articles over a large number of directories.

These are the four major ways in which article writing and using them in article marketing can make you money. There is a lot more to it than just throwing up a few articles, however, and it is the content, the way they are written and the way that articles are promoted that will bring you success. In spite of what many write and say, good grammar and spelling are important in retaining a reader's interest, and persuading them that you can help them to sell products and make money.