Web Design and SEO in South Africa, Lichtenburg, North West Accommodation and School websites in Lichtenburg
Web Design, SEO, and Traffic Article.
DIY Website design
Step 1 - Download Joomla, Drupal or Wordpress.
Step 2 - Type content in your favourite word processor. You can later modify content off-line and just copy and paste the new content of your website.
Step 3 - Copy content into your pages (Remember your feedback, order or contact form) – With Joomla, you can create an online form.
Step 4 - If your want to earn revenue, paste the affiliate or adsense code into your website where you want them to appear. (Have a look at Google Adsense, Offerforge and Trafficsynergy) - I like to use affiliate programs that has a bullet-proof tracking system.
Step 5 - Import your analytics code in the pages you want to track. Register at google.com/analytics
Step 6 - Create your meta tags. (Remember Title, Heading, Keyword Content, Description and Robots) - Download the WEB CEO version from web ceo if you are not sure. They offer a Free software version for you to check and create meta tags.
Step 7 - Test your website in all the different screen resolutions 800 * 600, 1048 * 768 etc. Test your website in all the types of browsers - Internet Explorer, Mozilla Firefox, Opera and Netscape.
Step 8 - Decide on a hosting service provider and choose domain name and hosting option (Php and MySql must be enabled) - Remember the target audience - If it is world wide, register a .com domain or just in south africa, register a .co.za domain. Your hosting service will provide you with the ftp settings.
Things to look at when choosing a hosting provider
Do they offer php, mysql, FrontPage server extensions, the total web space, sub-domains, server uptime (Must be 99%), control panel, number of email addresses and Important - Telephonic Support or a messaging or support system - This must be included in your hosting option -
You can now start comparing the prices - I have just mentioned the important features what I use.
Step 9 - Publish your website via ftp. (I use filezilla.org)
Step 10 - Go to your Google adwords account and create your ad. You can also download the Adwords Editor which will enable you to work off-line on you campaigns.
Step 11 - Run your ad at R5 per day budget. (Total budget of R250.00 to start it off = (50 days campaign) - This will give you about 500 targeted visitors if your ad is setup correctly. [KEYWORDS] - Be specific. Don't waste your website traffic. Target customers specifically surfing for your product or service.
Step 12 - Go to your Google analytics account and setup your website, goals and funnels - The final goal usually the checkout page of your website. This will enable you to make changes to your website according your website visitors behavior.
Step 13 - Log into your webmaster tools account - setup your website and verify your website - IMPORTANT - Submit your SITEMAP. This utility will enable you to view how visitors landed on your site, what images Google indexed etc.
Step 14 - Setup Google Alerts. – Once a term is typed into the search bar of Google, you will receive an alert as it happens. I have one set up for my name for instance. Each time I am Google'd for reason, they notify me.
Step 15 – This is where the hard work begins. Start building relevant high page rank links to your site and submit to search engines.
HIGH QUALITY RELEVANT LINK BUILDING AND ARTICLE SUBMISSION WILL IMPROVE YOUR SITE PERFORMANCE AND PAGE RANK - THIS IS A ONGOING PROCESS FOR ANY WEBSITE. IT CAN TAKE UP TO 1 month or 5 years. DEPENDING ON HOW YOU GO ABOUT IT.
Tip : If your want to submit to relevant directories TYPE IN THE GOOGLE SEARCH ENGINE :
Submit Url "KEYWORD" //where keyword is the keyword of your site.
Example for SEO - I will type :
Submit URL SEO
If you find directories - Only submit to directories with a page rank higher than 3. If you do not know how to check the page rank, install the Google Toolbar and choose enable check page rank when installing it. On every page, the Google toolbar will show you the page rank on the top in your current browser.
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Author
Renier Knoetzen is a local web designer, affiliate marketer, primary school teacher and internet marketer in a small town in the North West Province of South Africa. He provides PC advice, Lichtenburg Web Design and Newsletter management services for the local as well as international clients (when appointed). On Lichtenburg.info you will find all of his freelance work as a web designer.
Website Link : http://www.rknoetzen.co.za
Questions and Answers
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