Original Content vs. Public Domain Content!
Writing and creating powerful marketing articles is an ongoing chore if you want to promote effectively online. By copying, pasting and publishing other people's writings may work for a short time but you'll end up getting caught. The penalties for plagiarism can be devastating to your online reputation as well as your wallet. Sure you may save a little time when putting something together to publish on the internet, however, the search engine are not interested in how much time and efforts you saved in this process by they are interested in one main ingredient of your writing and that is fresh, keyword rich original content.
I have personally helped countless people in my career learn the process of writing effective copy, and the biggest thing to overcome with most of these individuals is that they procrastinate. They all seem to find other interest that takes them away from the all important chore of writing. Just think about it for a moment regarding what all you need to write about when marketing. First of all you must write good copy for your web site itself. Then you need to write good copy for emails that you need to use to be effective. You need to write good copy for blogs, forums, ezines and auto responders. The list can go on and on.
The time you waste today doing mundane things is time wasted that you can never recover. When it comes to writing, I try to write something relative to marketing every day of the week. I normally will devote whatever time it takes early in the morning for my writing routine. My mind is fresh and many times I will even follow up on a dream about a great subject to write about.
Writing good copy is going to require you to do some research. Many times I will spend more time researching a particular subject matter than I will spend writing my article. Many times I will do the research and not write about what I just researched.
This has not been a waste of time and effort because I have learned something that otherwise I may have never pursued. The more knowledge you can acquire about any given subject, the better, more informed individual you will become. You never know when the information you researched will be important to a major decision in your life.
It's human nature to dread the regiment of writing on a regular basis. There are few people who were born writers. They may like to write which of course helps, but they must be passionate about their writings to the point of eating, sleeping and literally living there dream of a best seller.
You may have read about a common term referred as public domains. The principle here is that you can copy and paste any article from the public domain and publish those articles without any repercussions regarding plagiarism. This may be true, but how effective can an article be that hundreds of other people has copied and pasted and called the writing their own. The very least those individuals could do is to change up some of the content and make it relative to their own business opportunity.
Most serious writers will copyright their work. They may have used some of the ideas from a public domain writing to give them some good ideas regarding their subject matter; however, they will always write their article with the intent to give the readers their own personal ideas, facts, statistics and experiences. Even though an author copyrights their work you can still quote that writer. Just make sure you put the quote in quotation marks and give the authors name and any other credits appropriate that are available.
Just remember that public domain articles are not owned by anyone particularly and can be used or abused by anyone who wishes to use this open source material. What has happened here is that the writers have waived their rights to their writings and it is online for anyone to make use of their writing. Even though this may be the easiest and quickest way to writing articles it may or may not be effective at all because there is no real meaning in that article that is relevant to your business opportunity that you're trying to promote.
If you're not into writing, then you can hire professional writers that will write for you for a fee. These fees vary with each writer as well as the effectiveness of the content. Getting a really good ghost writer may cost you some extra dollars; however, it will normally be worth the extra dollars for the quality of the article you will receive. There are no substitutes for writing a well designed keyword rich article yourself because you should know your product much better than any ghost writer ever will.
One powerful alternative would be to own your own article directory with allowing other professional writers post to your directory on a regular basis. Here you would get a well rounded, versatile array of article regarding various subjects and you name and your directory name will be permanently attached to each article. Even if someone comes in and downloads someone else's article you name and directory name must remain unchanged. Talk about a powerful way to promote your opportunity. The eBiz Solutions Team can provide such a set-up for you and your business.
If you have additional questions or need some mentoring you can contact the eBiz Solutions Team regarding your marketing challenges. Call today for your free 30 minute "no obligation" consultation.
"Let's Build Your Business Together"
Larry L Miller SEM/SEO Consulting
Questions and Answers
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