Customer Service
Do you offer such great service that your customers offer to refer their circle of influence to you?
Excerpts from E-myth Revisited by Michael Gerber
The Entrepreneur asks how will my business look to the Customer.
The Entrepreneurial Model does not start with a picture of the business to be created, but of the customer for whom the business is to be created for.
To the Entrepreneur, the business is the product and the customer is the opportunity. If we do not know who we are for the customer, what our business means to the customer or who our customer is - then building a financially successful business could be impossible.
The point is how can you give great customer service to your customer, when you do not know who your customer is or what they want.
What is customer service?
Customer service is taking care of the customers needs (for the most part). What is not customer service? Not taking care of the customers needs (for the most part).
The reason why I explain what customer service is with a condition ‘for the most part’ is; there are a small percentage of customers that you do not want and you cannot make them happy or meet their need. ‘For the most part’ protects customer service from including those unwanted customers.
The majority of the customers are worth helping, it is just the few you need to stay aware from.
Do what your competition is not doing
We have a limited amount of time to connect, inform, excite and close the deal. If our business looks like all of the other businesses then it is a crap shoot as to who gets the customer. Do what your competition is not doing and do it a lot. Your competition is not following up with their customers.
That means their customers can become your customers as long as you do not do what they just did. Anyone can loss a customer, but it takes skill to keep the customer and get into their warm market.
About the Author:
Bryan Long
www.shopbusinessnation.com
I am a recovering alcoholic and addict. I have been in-debt, lost my home, my cars, my wife and my kids. I have lived above a chicken coupe and slept on others people’s couches because of financial irresponsibility and I have been so depressed that I planned my own death.
Today I am the President and CEO of The Long Financial Investment Group LLC and I own three Total Image International Business Centers.
Discipline has made me successful.
I have been married for 18 years and am a father of three great kids living in beautiful Central Oregon.
Bryan Long
All Things are Possible
Got a Question? Ask.
Ask the community a question about this article:
Frequently Asked Questions
Saying no to customers
By: Patty | 04-06-2008
How do I say no to a customer without losing them as a customer? We manufacture frozen specialty foods & make over 1200 varieties & we are asked each day to produce something slightly different. We say yes to the requests that are feasable, but, about 10% of the time must say no. Some are understanding but, many of them are not and make us feel that we have let them down. Please advise. Thanks!!
Automated customer service
By: ManuelGarcia | 17-11-2007
Hi, I am looking for reliable articles that will give me some information about automated customer service. Can someone pls provide me with a website? Thanks Manuel
Customer service
By: rubyc | 21-10-2007
what is customer service
Give an example of when u had to deal with a ...
By: mayreeder | 23-07-2007
give an example of when u had to deal with a customer that was upset
Can you provide an example of when you provied ...
By: aisha80 | 10-07-2007
can you provide an example of when you provied excellent customer?what was the situation?what did you do and what was the outcome?
Q&A Powered by:
Latest Customer Service Articles
How to Find Great Sushi
By: 10x Marketing | 25/07/2008
Do you need a Japanese translator to find great sushi? No! Just follow these steps to find the best sushi in your area.
Mogul Energy Announces Sea Dragon Energy Inc.‘s Ipo
By: atomxiao | 25/07/2008
The common shares of Mogul Energy are quoted on the OTC Bulletin Board (OTCBB) system under the symbol 'MGUY,' and the Frankfurt Stock Exchange ("FSE") under the symbol 'BKX'. Further information concerning Mogul Energy can be found in the Company's filings with the U.S. Securities and Exchange Commission (http://www.sec.gov).
Forward-Looking Statements:
The common shares of Mogul Energy are quoted on the OTC Bulletin Board (OTCBB) system under the symbol 'MGUY,' and the Frankfurt Stock Exch
The Weighty Burden of Anticipating Customer Needs
By: Kirsty Dunphey | 24/07/2008
Find the way to say yes to your customers, instead of no, don’t or can’t.
Rain Bird Rain Sensor
By: Kathleen Chester | 23/07/2008
The Rain Bird RSD Series Rain Sensor is extremely durable and visually pleasing. It is apt for residential complexes and also for commercial places.
Logo Reference Materials
By: Robert Johnston | 23/07/2008
If you have decided to design your own logo but aren’t sure where to start or if you can’t come up with any ideas, here are some resources that will educate and motivate you.
Learning Forex Trades
By: itmar | 23/07/2008
This article is for the traders who want to make some bucks from forex trading. Before you learn more about forex trading, out of 10 traders 7 persons keep losing money in this market; and the rest work freely from their house and earn millions. Rest 30% might be those with insider news, or those with forex trading skills and knowledge.
Understanding the Nanaimo Real Estate Market
By: Gary Bowen | 23/07/2008
Nanaimo is the real estate market provides exceptional options for investors and residents. Location of Nanaimo is good with its huge appeal for professional, tourists, retirees, artist, tourism associated- business & enthusiasts. They require for authentic property in this city is kept by Nanaimo's status just as gateway of Vancouver Island. The opportunity of eco tourism can't be hyped, with global visitors. Millions of the visitors are drawn to unbelievable power of west coastline beaches.
Preparing Your Home for Sale
By: Gary Bowen | 23/07/2008
The purchase or ownership of a house is a greatest investment that you make in your life. There are many beautiful areas in Nanaimo. Campbell River grows formwork of miners, fishers and foresters. Giant Mountain, beaches & vistas surround it. Campbell River is really astonishing place to work and live. It is a hub for tourism, shopping, arts and industry. Campbell River is a gateway of courage & adventure.
More from Bryan Long
What Does Affording Something Mean?
By: Bryan Long | 20/02/2008 | Personal Finance
Most of us are accustomed to making a payment on a house, cars and consumer debt, but just because we can make the monthly payment does not mean we can afford it.
The Six Laws of Advertising
By: Bryan Long | 06/02/2008 | Advertising
The Six Laws of Advertising happen whether you or I want them to or not. Follow the six laws and your bottom line will appreciate it.
Network Marketing - What is It?
By: Bryan Long | 15/01/2008 | Business Opportunities
Brian Tracy said, “Fully 84 percent of sales in America take place as the result of word-of-mouth advertising. Some of the most important sales promotion sales activities are those that take place between customers and prospects, between friends and colleagues, in the form of advice and recommendations on what to buy, or not buy, and who to buy from.”
Success is in the Planning
By: Bryan Long | 15/01/2008 | Strategic Planning
Be the value it takes to achieve the success.
Build the Value
By: Bryan Long | 15/01/2008 | Leadership
If you are not at your best in the marketplace, you won’t last long in the marketplace.
Keep Them Referring Others
By: Bryan Long | 15/01/2008 | Marketing Tips
Do you offer such great service that your customers offer their circle of influence to you?
Keep Them Coming Back
By: Bryan Long | 15/01/2008 | Marketing Tips
If I bought something from your store today, will you remember to invite me back?
Congruent Media Shift
By: Bryan Long | 15/01/2008 | Marketing Tips
The point of the Congruent Media Shift is to create one single message with a specific desired end results that can be delivered through a multitude of media’s. Without knowing the desired end results the rest doesn’t happen.
Business 
