http://www.easymailmaker.com
What if your direct marketing campaigns increased by 500%? What if you had to spread your campaign into 2 different media methods? What if we told you it was as easy as a click of the button. Reading this makes knowledge very powerful.
Marketing is always about trial and error. Build on the past results and it better be better. It’s amazing how many people try something and stop because they were afraid of denial again or spending the money. Knowledge really is power.
Yes we know that the database is around 40% of the success of any direct mail campaign. But what else would contribute to a successful mail campaign? The nice thing is that knowledge can always be supplied by larger companies that pay big bucks to figure this data out.
US Postal Service has released information
•Cross Marketing with Direct Mail can boost your ROI by up to 500%
•Postcards have the highest read rate out of all direct marketing campaigns
•Variable Data printing and personalization boosts response rate up as much as 44%*
•Personalization married with colour drive response rates up to 135%*
•VDP, Colour, & purl's increase up to 500%*
The important factor is combing important ingredients within the direct mail with the content pushing for the person to visit the PURL(personalized URL or web-site) you have included in the campaign.
A PURL should capture important information for you to move to the next step
Of the sale process or database collection as well as inform and create confidence in your service.
This final step really helps push your clients to make the pro active steps into contacting you or at least submit the information for you to close the sale quicker.
Users are not as easily convinced now days to take the steps to make purchases as previously experienced in direct mail. Today’s user is smarter with the marketing they receive and must mold to how they think
Easier access to the internet has driven the user to and the marketer to think differently on how they approach the user. Combining traditional direct marketing methods with more modern marketing methods will help set a confidence level that the user is willing to commit to.
The beautiful thing about cross or combination marketing is that it doesn’t have to be all that more expensive to combine.
Take our company, Postcard Marketing Group who has effectively been able to use these powerful tools to combine all aspects that US Postal Service commented on. With your free account with us you can create direct mail campaigns online and customize to your liking. From there you can direct people to your web-site or PURL which we can help you set up.
The beauty of PURL’s is that you can track the results which really helps you
streamline your marketing,
understand where your money is going
track the results
get leads sent to your cell phone or e-mail immediately
speeds up the closing process
Please visit our web-site http://www.easymailmaker.com and sign up for your free account and start experiencing the benefits that many small businesses and realtors are missing out on when it comes to marketing.
Remember, the more communication with your customer builds your image as their business professional as well as puts money in your pocket. How you get that image and money into your pocket is your decision.
Travis Batting founded Postcard Marketing Group in 2005 with a vision in creating an ease of ordering for customers and driving ROI. The company has quickly evolved and offers clients above average tools to be a leader in the industry and brings knowledge to keep the customers on top of their business.
About the Author:Travis Batting, CEO & President of Postcard Marketing Group is passionate about getting ROI for his clients. www.easymailmaker.com is a marketing portal that combines a combination of direct mail, PURLS'S, tracking and allows the user to design, develop and order online.
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Frequently Asked Questions
Nobody can answer this question.
By: JGgotogirl | 11-07-2008
What is the market size in the United States for tactical flashlights? How many are sold each year? How many are sold to police, military, security personnel and other relevant protective services?
Where or how could i become a promoter of NYC in Japan and vise versa?
By: euro777 | 11-07-2008
Hello How would one become a promoter of New York City for Japanese people living in Japan. I live in New York, but my wife is Japanese. I also love Japan and love to travel there but i do live in New York. Working as a promoter would be ideal work for me( better than working in restaurant) Thank you all in advance urmas mollerson
PR or Marketing???What is more ...
By: arllyn | 10-07-2008
PR or Marketing???What is more creative????
Scm review
By: anil kumar | 10-07-2008
can rising petrol price can destroy the supply chain management concept
Since you have Internet, you write less or more?
By: qzmaster591 | 09-07-2008
Since you got internet, the number of postcards and letters increased, decreased or stayed the same?
Phorm illegal interception also copyright of websites visited.
By: illegal | 03-07-2008
You have a child with their own computer, this child is not the ISP account holder a webwise page pops up this child spots the name webwise and associates this with the BBC program he uses at school so clicks to allow. This child has just been allowed to alter the T&C of the ISP account while under the age of being allowed to give informed consent, The ISP now is profiling a minor without parental consent, changed the customers T&C without his verifiaction. Would this fall into invaision of privacy since the person consenting was mislead by false advertising yes Phorm selected an alreadyb known and trusted name by children used by the BBC. 1. Would this be breaking the law? 2. Why does the account holder have to verify wioth password to login or even talk to the ISP about anything but a child can change the T&C without any way to verify it is the account holder? 3. Interception of the browser is illegal so how can Phorm suceed without breaking the law? 4.Websites you visit all have copyright you can visit but are not supposed to copy, proccess for material gain this phorm will do who wil pay the website owners for breaching their copyright? 5. Why will phorm not follow the robots.txt for its own instead of googles? 6. With such as google I can delete cookies and any tracking they are doing is stopped, with phorm it is on my connection so can never turn it off 100% have tot ake the word of one person who has no reputation since he has been hijaking browsers illegally for years would you trust this knowing that?
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